Insights

Global Reach Basis operates across the U.K. and U.S., with work spanning over 60 countries, indicating a strong international presence and potential opportunities to tailor global insights for multinational clients seeking localized market intelligence.

Innovative Technology By blending human creativity with AI-driven tools such as React and JSON-LD, Basis demonstrates capability in delivering cutting-edge, data-driven insights, appealing to technology-savvy brands looking to leverage advanced analytics.

Diverse Sector Expertise With experience across sectors including Consumer, B2B, and Health, the company has broad industry knowledge, making it a suitable partner for clients in various verticals seeking comprehensive market research solutions.

Financial Opportunities With revenues between $25 million and $50 million and a relatively lean team of 51-200 employees, Basis presents opportunities for targeted upselling of advanced insights, AI tools, or expanded research services to existing clients.

Market Positioning As an award-winning insight consultancy integrating two decades of expertise, Basis is well-positioned to attract sophisticated brands aiming for innovative, measurable market strategies, providing a strong foundation for high-value sales pitches.

Basis Tech Stack

Basis uses 8 technology products and services including Lucky Orange, Varnish, RSS, and more. Explore Basis's tech stack below.

  • Lucky Orange
    Analytics
  • Varnish
    Caching
  • RSS
    Content Management System
  • LottieFiles
    Design
  • React
    Javascript Frameworks
  • JSON-LD
    Javascript Frameworks
  • Goober
    Javascript Libraries
  • Priority Hints
    Performance

Media & News

Basis's Email Address Formats

Basis uses at least 2 format(s):
Basis Email FormatsExamplePercentage
First@basisresearch.co.ukJohn@basisresearch.co.uk
62%
First.Last@basisresearch.co.ukJohn.Doe@basisresearch.co.uk
25%
First_L@basisresearch.co.ukJohn_D@basisresearch.co.uk
2%
Last.First@basisresearch.co.ukDoe.John@basisresearch.co.uk
1%
LastFir@basisresearch.co.ukDoeJoh@basisresearch.co.uk
2%
First_Last@basisresearch.co.ukJohn_Doe@basisresearch.co.uk
1%
LF@basisresearch.co.ukDJ@basisresearch.co.uk
2%
FirstMiddle.Last@basisresearch.co.ukJohnMichael.Doe@basisresearch.co.uk
1%
FirstL@basisresearch.co.ukJohnD@basisresearch.co.uk
1%
Last@basisresearch.co.ukDoe@basisresearch.co.uk
1%
FirLast@basisresearch.co.ukJohDoe@basisresearch.co.uk
1%
FirstLa@basisresearch.co.ukJohnDo@basisresearch.co.uk
1%

Frequently Asked Questions

What is Basis's stock symbol?

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Basis is a publicly traded company; the company's stock symbol is CATB.

What is Basis's official website and social media links?

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Basis's official website is basisglobal.co and has social profiles on LinkedIn.

What is Basis's NAICS code?

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Basis's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Basis have currently?

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As of December 2025, Basis has approximately 193 employees across 2 continents, including EuropeNorth America. Key team members include Chief Executive Officer: P. E.Chief Technology Officer: D. G.Chief Operating Officer: R. G.. Explore Basis's employee directory with LeadIQ.

What industry does Basis belong to?

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Basis operates in the Market Research industry.

What technology does Basis use?

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Basis's tech stack includes Lucky OrangeVarnishRSSLottieFilesReactJSON-LDGooberPriority Hints.

What is Basis's email format?

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Basis's email format typically follows the pattern of First@basisresearch.co.uk. Find more Basis email formats with LeadIQ.

When was Basis founded?

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Basis was founded in 1996.

Basis

Market ResearchUnited Kingdom51-200 Employees

Basis Global is an award-winning insight consultancy that combines two decades of expertise with cutting-edge AI to help brands lead in a constantly changing world.   

With operations across the U.K. and U.S., our work spans over 60 countries and multiple sectors—including Consumer, B2B, and Health. By blending human creativity with AI precision, we deliver tailored strategies, actionable insights, and measurable results that help brands navigate complexity and seize opportunities.   

Learn more at basisglobal.co

Section iconCompany Overview

Stock Symbol
CATB
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1996
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Basis's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Basis's revenue is estimated to be in the range of $25M$50M

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