Insights

Innovative Technology Integration Basis Global leverages advanced AI tools such as pattern detection and data analytics, indicating strong potential to partner with organizations seeking to enhance their consumer insights and market trend analysis capabilities through cutting-edge technology.

Expanding Market Reach With operations spanning the U.K., U.S., and over 60 countries, Basis Global shows a robust global presence, offering opportunities to develop insights-driven strategies for multinational companies aiming to understand diverse consumer behaviors.

Recent Product Launch The launch of Basis Signals demonstrates a dedication to staying at the forefront of industry trends, providing a unique opportunity to target clients interested in early detection of consumer behavior shifts for proactive market responses.

Sector Diversification Basis Global's work across sectors including Consumer, B2B, and Health reveals a versatile portfolio, making it a strategic partner for companies in various industries seeking tailored market research and consumer insights.

Growth and Leadership Significant hires such as Tom Percival and Jennifer Rittner, alongside recent strategic initiatives, imply a company investing in leadership and innovation—highlighting opportunities to collaborate with a forward-thinking organization poised for continued expansion.

Basis Global Tech Stack

Basis Global uses 8 technology products and services including HubSpot Analytics, Linkedin Insight Tag, Lucky Orange, and more. Explore Basis Global's tech stack below.

  • HubSpot Analytics
    Analytics
  • Linkedin Insight Tag
    Analytics
  • Lucky Orange
    Analytics
  • Cloudflare
    Content Management System
  • LottieFiles
    Design
  • oEmbed
    Dev Tools
  • Priority Hints
    Performance
  • GoDaddy
    Web Hosting

Basis Global's Email Address Formats

Basis Global uses at least 2 format(s):
Basis Global Email FormatsExamplePercentage
First@basisresearch.co.ukJohn@basisresearch.co.uk
62%
First.Last@basisresearch.co.ukJohn.Doe@basisresearch.co.uk
25%
First_L@basisresearch.co.ukJohn_D@basisresearch.co.uk
2%
Last.First@basisresearch.co.ukDoe.John@basisresearch.co.uk
1%
LastFir@basisresearch.co.ukDoeJoh@basisresearch.co.uk
2%
First_Last@basisresearch.co.ukJohn_Doe@basisresearch.co.uk
1%
LF@basisresearch.co.ukDJ@basisresearch.co.uk
2%
FirstMiddle.Last@basisresearch.co.ukJohnMichael.Doe@basisresearch.co.uk
1%
FirstL@basisresearch.co.ukJohnD@basisresearch.co.uk
1%
Last@basisresearch.co.ukDoe@basisresearch.co.uk
1%
FirLast@basisresearch.co.ukJohDoe@basisresearch.co.uk
1%
FirstLa@basisresearch.co.ukJohnDo@basisresearch.co.uk
1%

Frequently Asked Questions

What is Basis Global's stock symbol?

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Basis Global is a publicly traded company; the company's stock symbol is CATB.

What is Basis Global's official website and social media links?

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Basis Global's official website is basisglobal.co and has social profiles on LinkedIn.

What is Basis Global's NAICS code?

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Basis Global's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Basis Global have currently?

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As of January 2026, Basis Global has approximately 206 employees across 2 continents, including EuropeNorth America. Key team members include Chief Executive Officer: P. E.Chief Technology Officer: D. G.Chief Operating Officer: R. G.. Explore Basis Global's employee directory with LeadIQ.

What industry does Basis Global belong to?

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Basis Global operates in the Market Research industry.

What technology does Basis Global use?

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Basis Global's tech stack includes HubSpot AnalyticsLinkedin Insight TagLucky OrangeCloudflareLottieFilesoEmbedPriority HintsGoDaddy.

What is Basis Global's email format?

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Basis Global's email format typically follows the pattern of First@basisresearch.co.uk. Find more Basis Global email formats with LeadIQ.

When was Basis Global founded?

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Basis Global was founded in 1996.

Basis Global

Market ResearchUnited Kingdom201-500 Employees

Basis Global is an award-winning insight consultancy that combines two decades of expertise with cutting-edge AI to help brands lead in a constantly changing world.   

With operations across the U.K. and U.S., our work spans over 60 countries and multiple sectors—including Consumer, B2B, and Health. By blending human creativity with AI precision, we deliver tailored strategies, actionable insights, and measurable results that help brands navigate complexity and seize opportunities.   

Learn more at basisglobal.co

Section iconCompany Overview

Stock Symbol
CATB
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1996
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Basis Global's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Basis Global's revenue is estimated to be in the range of $25M$50M

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