Insights

AI Powered Growth Basis Global combines two decades of expertise with cutting-edge AI to deliver tailored strategies and measurable results, presenting an opportunity to upsell AI-driven market insights, brand tracking, and predictive analytics services to expanding brands seeking faster, data-backed decision making.

Global Footprint With operations across the UK and US and work spanning over 60 countries, Basis Global can support multinational clients with centralized insight programs, cross-border market entry studies, and harmonized data reporting across regions.

Award Winning Cred Recent multiple MRS awards and a notable Sage project highlight Basis Global’s capability in live AI product development and B2B strategies, creating a compelling case to pursue partnerships on complex, high-visibility projects for brand builders and tech-enabled vendors.

Expansion & Talent New offices in Manchester and widened UK footprint indicate capacity to scale engagements, offer local talent, and shorten delivery timelines, making Basis Global an attractive partner for clients requiring rapid ramp-ups and regional support.

Tech Stack Fit Reliance on platforms like HubSpot Analytics and other modern tools suggests readiness for integrated CRM, marketing analytics, and AI-powered research offerings, enabling cross-sell of subscription-based analytics, client dashboards, and ongoing insight services.

Basis Global Tech Stack

Basis Global uses 8 technology products and services including HubSpot Analytics, Google Hosted Libraries, LottieFiles, and more. Explore Basis Global's tech stack below.

  • HubSpot Analytics
    Analytics
  • Google Hosted Libraries
    Content Delivery Network
  • LottieFiles
    Design
  • oEmbed
    Dev Tools
  • Amazon
    E-commerce
  • Choices
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • GoDaddy
    Web Hosting

Media & News

Basis Global's Email Address Formats

Basis Global uses at least 2 format(s):
Basis Global Email FormatsExamplePercentage
First@basisresearch.co.ukJohn@basisresearch.co.uk
70%
First.Last@basisresearch.co.ukJohn.Doe@basisresearch.co.uk
27%
First_L@basisresearch.co.ukJohn_D@basisresearch.co.uk
2%
Last.First@basisresearch.co.ukDoe.John@basisresearch.co.uk
1%

Frequently Asked Questions

What is Basis Global's stock symbol?

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Basis Global is a publicly traded company; the company's stock symbol is CATB.

What is Basis Global's official website and social media links?

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Basis Global's official website is basisglobal.co and has social profiles on LinkedIn.

How much revenue does Basis Global generate?

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As of July 2026, Basis Global's annual revenue is estimated to be $25M - $50M.

What is Basis Global's NAICS code?

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Basis Global's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Basis Global have currently?

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As of July 2026, Basis Global has approximately 189 employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Qualitative Research: R. W.Head Of Client Strategy: C. H.Head Of Activation: D. C.. Explore Basis Global's employee directory with LeadIQ.

What industry does Basis Global belong to?

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Basis Global operates in the Market Research industry.

What technology does Basis Global use?

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Basis Global's tech stack includes HubSpot AnalyticsGoogle Hosted LibrariesLottieFilesoEmbedAmazonChoicesHubSpotGoDaddy.

What is Basis Global's email format?

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Basis Global's email format typically follows the pattern of First@basisresearch.co.uk. Find more Basis Global email formats with LeadIQ.

When was Basis Global founded?

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Basis Global was founded in 1996.
Basis Global logo

Basis Global

Market ResearchUnited Kingdom51-200 Employees

Basis Global is a market research and insight consultancy based in the United Kingdom, with 51-200 employees. It operates across the UK and the United States, with work spanning more than 60 countries and serving sectors including Consumer, B2B, and Health. The company combines two decades of experience with AI tools to deliver tailored strategies, actionable insights, and measurable results for brands in a changing environment. Basis emphasizes blending human creativity with AI precision to help brands manage complexity and identify opportunities. More information is available at basisglobal.co, and reported revenue falls in the range of $25 million to $50 million.

Section iconCompany Overview

Stock Symbol
CATB
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1996
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Basis Global's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Basis Global's revenue is estimated to be in the range of $25M - $50M

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