Insights

Global Market Presence Basis Global operates across the UK and US, serving over 60 countries and multiple sectors including Consumer, B2B, and Health, demonstrating extensive international reach and diversified industry experience, ideal for clients seeking broad market insights.

Technological Innovation The company leverages advanced AI alongside human expertise, utilizing a tech stack that includes React, JSON-LD, and other cutting-edge tools, which can enhance the analytical capabilities of potential clients seeking innovative market research solutions.

Industry Expertise With two decades of experience as an award-winning insight consultancy, Basis Global has proven success in delivering tailored strategies and measurable outcomes, making it a valuable partner for brands looking to navigate complex markets.

Growth and Expansion Opportunities Recent developments in the pharmaceutical sector, such as transformations through acquisitions and focus shifts, indicate opportunities to collaborate with industry players seeking market research to support corporate restructuring and strategic pivots.

Market Traction and Revenue With an annual revenue between $25M and $50M and a sizable workforce, Basis Global is a well-established firm with the scale and stability to support high-value enterprise clients looking to leverage advanced insights for competitive advantage.

Basis Tech Stack

Basis uses 8 technology products and services including Lucky Orange, Varnish, RSS, and more. Explore Basis's tech stack below.

  • Lucky Orange
    Analytics
  • Varnish
    Caching
  • RSS
    Content Management System
  • LottieFiles
    Design
  • React
    Javascript Frameworks
  • JSON-LD
    Javascript Frameworks
  • Goober
    Javascript Libraries
  • Priority Hints
    Performance

Media & News

Basis's Email Address Formats

Basis uses at least 2 format(s):
Basis Email FormatsExamplePercentage
First@basisresearch.co.ukJohn@basisresearch.co.uk
61%
First.Last@basisresearch.co.ukJohn.Doe@basisresearch.co.uk
26%
First_L@basisresearch.co.ukJohn_D@basisresearch.co.uk
2%
Last.First@basisresearch.co.ukDoe.John@basisresearch.co.uk
1%
LastFir@basisresearch.co.ukDoeJoh@basisresearch.co.uk
2%
First_Last@basisresearch.co.ukJohn_Doe@basisresearch.co.uk
1%
LF@basisresearch.co.ukDJ@basisresearch.co.uk
1%
Last.F@basisresearch.co.ukDoe.J@basisresearch.co.uk
1%
FirstMiddle.Last@basisresearch.co.ukJohnMichael.Doe@basisresearch.co.uk
1%
FirstL@basisresearch.co.ukJohnD@basisresearch.co.uk
1%
Last@basisresearch.co.ukDoe@basisresearch.co.uk
1%
FirLast@basisresearch.co.ukJohDoe@basisresearch.co.uk
1%
FirstLa@basisresearch.co.ukJohnDo@basisresearch.co.uk
1%

Frequently Asked Questions

Where is Basis's headquarters located?

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Basis's main headquarters is located at Hanway House, 24 Hanway Street London, W1T 1UH, GB. The company has employees across 2 continents, including EuropeNorth America.

What is Basis's stock symbol?

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Basis is a publicly traded company; the company's stock symbol is CATB.

What is Basis's official website and social media links?

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Basis's official website is basisglobal.co and has social profiles on LinkedIn.

What is Basis's NAICS code?

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Basis's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Basis have currently?

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As of October 2025, Basis has approximately 203 employees across 2 continents, including EuropeNorth America. Key team members include Chief Executive Officer: P. E.Chief Technology Officer: D. G.Chief Operating Officer: R. G.. Explore Basis's employee directory with LeadIQ.

What industry does Basis belong to?

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Basis operates in the Market Research industry.

What technology does Basis use?

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Basis's tech stack includes Lucky OrangeVarnishRSSLottieFilesReactJSON-LDGooberPriority Hints.

What is Basis's email format?

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Basis's email format typically follows the pattern of First@basisresearch.co.uk. Find more Basis email formats with LeadIQ.

When was Basis founded?

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Basis was founded in 1996.
Basis

Basis

Market ResearchUnited Kingdom201-500 Employees

Basis Global is an award-winning insight consultancy that combines two decades of expertise with cutting-edge AI to help brands lead in a constantly changing world.   

With operations across the U.K. and U.S., our work spans over 60 countries and multiple sectors—including Consumer, B2B, and Health. By blending human creativity with AI precision, we deliver tailored strategies, actionable insights, and measurable results that help brands navigate complexity and seize opportunities.   

Learn more at basisglobal.co

Section iconCompany Overview

Headquarters
Hanway House, 24 Hanway Street London, W1T 1UH, GB
Stock Symbol
CATB
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1996
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Basis's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Basis's revenue is estimated to be in the range of $25M$50M

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