Global Expansion Strategy Bastion’s aggressive growth initiatives include establishing offices in major markets such as Los Angeles, New York City, and Auckland, alongside expanding its Asian partnerships. This indicates a focus on broadening its geographic footprint and service offerings, presenting opportunities to introduce complementary digital and marketing solutions across diverse regions.

Leadership and Talent Investment Recent high-level appointments, including the hiring of a new CEO, President of Research and Insights, and Heads of Digital and Brand Marketing, highlight Bastion’s commitment to strengthening leadership capabilities. Engaging with these key decision-makers can facilitate tailored proposals around strategic marketing, data insights, and digital transformation services.

Acquisition and Growth The acquisition of Frank Communications and expansion into Canberra demonstrate Bastion’s strategic efforts to grow its corporate and reputation management services domestically. This suggests potential opportunities in corporate communications, public relations, and reputation management for clients seeking integrated brand positioning solutions.

Technological Sophistication With a tech stack incorporating analytics and digital platforms like Google Analytics, Next.js, and Qualtrics, Bastion emphasizes data-driven marketing strategies. Partnering with Bastion offers prospects advanced insights and digital capabilities, ideal for organizations aiming to enhance customer engagement and campaign effectiveness.

Financial Capacity & Market Position With revenues estimated between $100 million and $250 million and a sizeable workforce exceeding 200 employees, Bastion possesses substantial financial stability and scale. These strengths position Bastion as a capable partner for large-scale campaigns and integrated marketing solutions across multiple industries and regions.