Insights

Luxury Fragrance Collections Bath & Body Works' ongoing collaboration with Disney and the launch of luxury fragrance collections like the Everyday Luxuries Collection present significant sales opportunities to target consumers looking for high-end, trending scents.

Global Expansion With over 1,800 company-operated locations in the U.S. and Canada and expanding franchise locations internationally, Bath & Body Works' wide reach offers sales development representatives avenues for global expansion and partnerships with diverse markets.

Employee Engagement Programs The 'Investing in you' suite of programs and benefits, as well as the recognition as one of the best workplaces in America, showcase a strong commitment to employee growth and well-being. Leveraging this employee satisfaction can lead to increased brand loyalty, ultimately driving sales.

Sustainable and Inclusive Culture Being recognized for environmental, social, and governance (ESG) efforts, along with a commitment to a diverse and inclusive culture, opens up sales opportunities with consumers who prioritize sustainability and ethical business practices.

Tech-Driven Customer Experience Leveraging the company's tech stack, which includes Adobe Experience Manager and Node.js, provides avenues for enhancing the online storefront experience, personalized marketing, and targeted sales campaigns to engage customers effectively in the digital space.

Bath & Body Works Tech Stack

Bath & Body Works uses 8 technology products and services including Adobe Experience Manager, Hyperion, Lightbend, and more. Explore Bath & Body Works's tech stack below.

  • Adobe Experience Manager
    Content Management System
  • Hyperion
    Corporate Performance Management
  • Lightbend
    Mobile Application Development Platforms
  • Queue-it
    Performance
  • J2EE
    Programming Languages
  • Node.js
    Programming Languages
  • Google
    Search Engines
  • Microsoft Defender
    Security

Media & News

Bath & Body Works's Email Address Formats

Bath & Body Works uses at least 3 format(s):
Bath & Body Works Email FormatsExamplePercentage
FLast@bbw.comJDoe@bbw.com
93%
LFirst@bbw.comDJohn@bbw.com
3%
FiLast@bbw.comJoDoe@bbw.com
2%
FL@bbw.comJD@bbw.com
1%
FirLast@bbw.comJohDoe@bbw.com
1%
FLast@lb.comJDoe@lb.com
83%
First.Last@lb.comJohn.Doe@lb.com
7%
FirstLast@lb.comJohnDoe@lb.com
5%
FirstL@lb.comJohnD@lb.com
2%
LFirst@lb.comDJohn@lb.com
1%
LastFirst@lb.comDoeJohn@lb.com
1%
FMiddleLast@lb.comJMichaelDoe@lb.com
1%
First.Last@bathandbodyworks.comJohn.Doe@bathandbodyworks.com
62%
First.L@bathandbodyworks.comJohn.D@bathandbodyworks.com
28%
FLast@bathandbodyworks.comJDoe@bathandbodyworks.com
6%
FirstLast@bathandbodyworks.comJohnDoe@bathandbodyworks.com
4%

Frequently Asked Questions

Where is Bath & Body Works's headquarters located?

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Bath & Body Works's main headquarters is located at Columbus, Ohio 43068 US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Bath & Body Works's phone number?

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You can contact Bath & Body Works's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bath & Body Works's stock symbol?

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Bath & Body Works is a publicly traded company; the company's stock symbol is BBWI.

What is Bath & Body Works's official website and social media links?

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Bath & Body Works's official website is bathandbodyworks.com and has social profiles on LinkedIn.

How much revenue does Bath & Body Works generate?

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As of March 2025, Bath & Body Works's annual revenue reached $501B.

How many employees does Bath & Body Works have currently?

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As of March 2025, Bath & Body Works has approximately 30K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: G. B.Chief Executive Officer: A. W.Chief Executive Officer: C. F.. Explore Bath & Body Works's employee directory with LeadIQ.

What industry does Bath & Body Works belong to?

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Bath & Body Works operates in the Retail industry.

What technology does Bath & Body Works use?

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Bath & Body Works's tech stack includes Adobe Experience ManagerHyperionLightbendQueue-itJ2EENode.jsGoogleMicrosoft Defender.

What is Bath & Body Works's email format?

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Bath & Body Works's email format typically follows the pattern of . Find more Bath & Body Works email formats with LeadIQ.

When was Bath & Body Works founded?

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Bath & Body Works was founded in 1990.
Bath & Body Works

Bath & Body Works

RetailOhio, United States10001+ Employees

We make the world a brighter, happier place through the power of fragrance. This idea is what we were founded on, and it’s at the heart of everything we do. 

We’re a team that cares about our customers and believes in giving them a reason to celebrate with fragrance every day.

We are committed to creating a diverse, equitable and inclusive culture that is focused on delivering exceptional fragrances and experiences.

We work hard to improve our communities and our planet in a way that will make us proud for years to come ... because we believe the world is a better place when everyone has access to the things that make them happy.

Home of America’s Favorite Fragrances®, Bath & Body Works is a global leader in personal care and home fragrance, including the top-selling collections for fine fragrance mist, body lotion and body cream, 3-wick candles, home fragrance diffusers and liquid hand soap. Powered by agility and innovation, the company’s predominantly U.S.-based supply chain enables the company to deliver quality, on-trend luxuries at affordable prices. Bath & Body Works serves and delights customers however and wherever they want to shop, from welcoming, in-store experiences at more than 1,800 company-operated Bath & Body Works locations in the U.S. and Canada and more than 425 international franchised locations to an online storefront at www.BathandBodyWorks.com.

Section iconCompany Overview

Headquarters
Columbus, Ohio 43068 US
Phone number
Stock Symbol
BBWI
Founded
1990
Employees
10001+

Section iconFunding & Financials

  • $1B

    Bath & Body Works's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Bath & Body Works's revenue is in the range of $1B

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