Key Acquisition Activities BaxterStorey has been active in acquiring other companies, such as Plannthat and Withkoji. This indicates a potential opportunity for partnership or expansion by leveraging the capabilities brought in through these acquisitions.

Innovative Tech Stack Utilizing technologies like Looker, GitHub, and Elasticsearch, BaxterStorey showcases a commitment to innovation. Highlighting how these technologies can enhance operational efficiency and customer experience could be a compelling sales pitch.

Leading Social Commerce Program Having recently launched a social commerce program with partners like Sephora and Urban Outfitters, BaxterStorey demonstrates a forward-looking approach. Proposing collaboration opportunities to further enhance their social commerce offerings may be advantageous.

Experienced Key Personnel With strategic hires like Jiaona Zhang as the chief product officer and JZ as the SVP of Product, BaxterStorey has strengthened its leadership team. Leveraging the expertise and vision of these key personnel could lead to mutually beneficial collaborations.

Diverse Client Base Serving over 47 million users on its platform, BaxterStorey has access to a wide and diverse client base. Tailoring solutions that cater to the unique needs of such a large audience can position your offerings as valuable additions to their hospitality services.