Insights

Expansive Digital Reach Bayard operates over 200 websites, apps, blogs, and online channels, reaching 36 million readers globally with a substantial online presence that offers extensive digital advertising and content monetization opportunities.

Content Diversification With a diverse portfolio including 120 press titles, over 5,500 books, and multiple audio-visual productions, Bayard presents numerous cross-promotional and content licensing prospects for multimedia and publishing partners.

Recent Acquisition Activity The company's recent acquisition of the Kingoland amusement park indicates a strategic expansion into experiential entertainment and leisure markets, opening avenues for brand collaborations and integrated marketing campaigns.

International Network Bayard employs around 2,000 staff and freelancers worldwide, including over 5,000 authors, highlighting opportunities for licensing, content partnerships, and bespoke publishing services across markets.

Modern Technology Stack Utilizing advanced tools like Adobe Creative Suite, MongoDB, Amazon Cloud services, and analytics platforms, Bayard is positioned for innovative digital content solutions and data-driven marketing services to enhance client offerings.

Bayard Tech Stack

Bayard uses 8 technology products and services including Contentsquare, Adobe, Adobe Audition, and more. Explore Bayard's tech stack below.

  • Contentsquare
    Analytics
  • Adobe
    Audio, Video, Graphics
  • Adobe Audition
    Audio, Video, Graphics
  • MongoDB
    Database
  • Amazon
    E-commerce
  • Python
    Programming Languages
  • Yoast SEO
    Search Engines
  • YouTube
    Video Players

Bayard's Email Address Formats

Bayard uses at least 1 format(s):
Bayard Email FormatsExamplePercentage
First.Last@groupebayard.comJohn.Doe@groupebayard.com
82%
FirstLast@groupebayard.comJohnDoe@groupebayard.com
10%
FLast@groupebayard.comJDoe@groupebayard.com
5%
First-Last@groupebayard.comJohn-Doe@groupebayard.com
3%

Frequently Asked Questions

Where is Bayard's headquarters located?

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Bayard's main headquarters is located at 18 Rue Barbès Montrouge, Île-de-france 92120 France. The company has employees across 5 continents, including EuropeNorth AmericaAsia.

What is Bayard's phone number?

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You can contact Bayard's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bayard's stock symbol?

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Bayard is a publicly traded company; the company's stock symbol is BDI.

What is Bayard's official website and social media links?

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Bayard's official website is groupebayard.com and has social profiles on LinkedIn.

What is Bayard's NAICS code?

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Bayard's NAICS code is 51111 - Newspaper Publishers.

How many employees does Bayard have currently?

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As of April 2026, Bayard has approximately 1.2K employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: F. M.Chief Product Officer: G. C.Vice President Of Marketing, Digital Strategy, Customer Experience Usa: E. B.. Explore Bayard's employee directory with LeadIQ.

What industry does Bayard belong to?

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Bayard operates in the Newspaper Publishing industry.

What technology does Bayard use?

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Bayard's tech stack includes ContentsquareAdobeAdobe AuditionMongoDBAmazonPythonYoast SEOYouTube.

What is Bayard's email format?

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Bayard's email format typically follows the pattern of First.Last@groupebayard.com. Find more Bayard email formats with LeadIQ.

When was Bayard founded?

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Bayard was founded in 1873.

Bayard

Newspaper PublishingÎle-de-france, France1001-5000 Employees

, Bayard has 120 press titles, 70 of which are in France, 5,500 books in the catalogues of its publishing houses, and publishes more than 800 new books every year. Bayard has more than 200 websites, apps, blogs, online stores and several YouTube channels. Additionally, it provides services to professionals (advertising consulting, sales of rights, subcontracted publishing), and has an established audio-visual production activity (film animation, podcasts, radio and music).
Working at Bayard is joining a network made up of teams of journalists, publishers, designers of paper-based, digital and audio-visual content, and marketing, management and sales networks. Bayard reaches 36 million readers throughout the world, 5 million of which are subscribers. 
The Bayard Group employs 1,400 people in France, 550 people elsewhere in the world, nearly 700 freelance journalists and more than 5,000 authors, resulting in a creative international network.

Section iconCompany Overview

Headquarters
18 Rue Barbès Montrouge, Île-de-france 92120 France
Phone number
Stock Symbol
BDI
NAICS Code
51111 - Newspaper Publishers
Founded
1873
Employees
1001-5000

Section iconFunding & Financials

  • $25M$50M

    Bayard's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Bayard's revenue is estimated to be in the range of $25M$50M

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