Blockchain Pilot BBVA Asset Management recently launched a pioneering pilot project to incorporate blockchain technology into its asset management operations, signaling an openness to innovative, technology-driven solutions that improve transparency, trade settlement, and data integrity.

Global Plus Local The firm combines global vision and strategy with strong local market expertise in Latin America and Europe, presenting an opportunity to tailor cross‑regional investment solutions, regional fund distribution enhancements, and localized client service offerings for multinational clients.

Leadership Growth Recent leadership appointments in fund solutions and Europe, along with recognition in pension and fixed income categories, indicate a focus on expanding product capabilities and senior-level client coverage—ideal for upsell into enhanced fund solutions, managed accounts, and pension strategies.

Awards & Quality BBVA AM’s industry awards for product quality, service levels, and fixed income management position the firm as a premium asset manager, creating a sales angle for premium mandates, advisory partnerships, and outsourced CIO opportunities.

Tech & Data Readiness With a tech stack incorporating cloud content delivery, databases, and web technologies, the firm appears prepared to leverage data analytics, reporting enhancements, and digital client experiences—selling data-driven reporting, ESG analytics, and client portals.