Omnichannel Approach Leverage Beauty Plus Salon's combination of physical stores with an extensive online presence to provide customers with a seamless omnichannel shopping experience.

Tech-Enabled Customer Engagement Utilize Beauty Plus Salon's tech stack, including Google Optimize, New Relic, and social media platforms like Facebook, to enhance customer engagement and drive sales through targeted marketing strategies.

Market Penetration Opportunities Identify market segments or regions where Beauty Plus Salon is underrepresented compared to competitors like Ulta Beauty and Sephora, and strategize to penetrate these areas for sales growth.

Partnership Initiatives Explore partnership opportunities with beauty brands or influencers to expand product offerings and attract new customer segments, leveraging Beauty Plus Salon's extensive product range.

Employee Training Programs Engage with Beauty Plus Salon to offer training programs to their Beauty Advisors and Hair Stylists, ensuring they are equipped to provide personalized service and product recommendations that drive sales.