Expansive Hotel Portfolio With approximately 4,300 hotels across 19 brands in over 100 countries, Best Western Hotels & Resorts offers a wide range of options to cater to diverse customer needs and preferences. This extensive portfolio presents ample opportunities for cross-selling and upselling to target different market segments.

Award-Winning Recognition Consistent recognition through awards like 'Best Midscale Hotel Chain' and the M.K. Guertin Award at industry conventions showcases Best Western's commitment to excellence. Leveraging these accolades in sales pitches can enhance the company's reputation and credibility, attracting customers seeking quality and trusted hospitality services.

Tech-Enabled Customer Interaction Utilization of technology such as Adobe CQ5, SAP, and DocuSign signifies Best Western's focus on enhancing customer experience and streamlining operations. Sales teams can leverage these tech integrations to showcase the company's efficiency and innovation to tech-savvy clients, fostering stronger relationships and driving sales growth.

Elevated Customer Loyalty Programs Offering rewards like double points through programs like Best Western Rewards not only incentivizes customer retention but also presents a unique selling point for sales representatives. Highlighting these loyalty initiatives can attract repeat business and entice new customers, boosting overall sales revenues.

Global Presence & Market Reach Best Western's global footprint and presence in key regions like Europe, the Middle East, and Africa provide a vast market to tap into. Sales teams can leverage the company's international network to secure partnerships, expand clientele, and drive sales through strategic collaborations and marketing campaigns tailored to each region's specific needs.