Strong Market Position Extended Stay America is the leading mid-priced extended stay hotel brand in the U.S. with over 700 locations, providing extensive reach and brand recognition that can facilitate cross-promotional opportunities and targeted marketing campaigns.
Financial Stability The company has secured significant financing with a $1.9 billion refinancing loan, indicating strong financial health and capacity to invest in new property developments, renovations, or strategic partnerships to expand market share.
Technology Engagement Utilizing advanced tech tools such as Tableau, Oracle Cloud, and Hotjar, Extended Stay America demonstrates a focus on digital engagement and data-driven decision making, creating opportunities for tech vendors or service providers to collaborate on enhancing guest experience or operational efficiency.
Strategic Partnerships Partnerships with organizations like the American Cancer Society and Grubhub reveal opportunities to offer co-branded promotions, loyalty integrations, or sponsorships that can enhance guest loyalty and brand visibility among health-conscious and tech-savvy travelers.
Innovation Initiatives The launch of new prototypes and programs such as the Extended Stay America Select Suites and STAY Counted voter registration initiative indicates a focus on innovation and community engagement, which can be leveraged in B2B efforts to enhance corporate booking deals or institutional partnerships.