Market Presence Betha Sistemas has a strong national footprint with a presence in 17 states and over 850 municipalities, offering multiple opportunities to expand within existing clients or acquire new public sector accounts across Brazil.

Product Diversity With more than 30 specialized solutions for public management, there is potential to cross-sell or upsell additional software modules to current clients, increasing revenue per customer.

Growth Potential Targeting municipal governments and public agencies that are already served by Betha presents a strategic opportunity to deepen relationships as these organizations often require ongoing updates and integrations.

Technology Stack Utilizing popular open-source technologies like WordPress and RabbitMQ indicates a scalable and adaptable platform, making it easier to customize offerings for specific client needs or integrate with other government systems.

Financial Opportunity With current revenues between 1 million and 10 million dollars and a sizable client base, there are opportunities to offer premium support, consulting services, or new solutions to increase customer lifetime value.