Insights

Rapid User Growth Betr has experienced significant user adoption with its flagship product, Betr Picks, attracting several hundreds of thousands of paying users who have already won a total of 250 million dollars. This rapid growth highlights a strong market interest and presents an opportunity to upsell additional gaming and betting products to an expanding user base.

Diversified Product Pipeline With the recent launch of Betr Arcade and plans for nationwide gaming products in 2025, Betr is expanding its single app experience to cater to casual sports fans and gamers. This diversification creates sales opportunities for partners in game development, marketing, and technology integration to support new product features and customer engagement strategies.

Media and User Engagement Betr's fast-growing sports media division, Betr Media, plays a crucial role in user acquisition and retention, making it an attractive channel for brands seeking targeted advertising and sponsorship opportunities. Collaborating with Betr Media could open new revenue streams through branded content, advertising, and partnership deals.

Innovative Technology Stack Betr leverages advanced technologies such as Google Cloud, Cloudflare Bot Management, and data analytics tools like Tableau and Power BI. These technological foundations present opportunities to offer tailored analytics, AI-driven customer insights, and secure, scalable platform solutions to enhance Betr's operational efficiency or support partner integrations.

Growth in Financial Services Betr's expansion into financial services like the Better Home & Finance Holding Company and the launch of innovative products such as the Better Home Equity Card indicate a move towards integrated financial offerings. This opens avenues for fintech collaborations, payment processing solutions, and financial data integrations to support Betr’s strategic growth in financial markets.

Betr Tech Stack

Betr uses 8 technology products and services including Tableau, Power BI, Open Graph, and more. Explore Betr's tech stack below.

  • Tableau
    Business Intelligence
  • Power BI
    Business Intelligence
  • Open Graph
    Content Management System
  • Google Cloud
    Infrastructure As A Service
  • PayPal
    Payment Processing
  • Kotlin
    Programming Languages
  • Cloudflare Bot Management
    Security
  • OpenResty
    Web Servers

Media & News

Betr's Email Address Formats

Betr uses at least 1 format(s):
Betr Email FormatsExamplePercentage
First.Last@betr.appJohn.Doe@betr.app
95%
Fir.Last@betr.appJoh.Doe@betr.app
2%
First.Middle@betr.appJohn.Michael@betr.app
2%
FL@betr.appJD@betr.app
1%

Frequently Asked Questions

Where is Betr's headquarters located?

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Betr's main headquarters is located at Miami, Florida United States. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Betr's stock symbol?

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Betr is a publicly traded company; the company's stock symbol is BETR.

What is Betr's official website and social media links?

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Betr's official website is betr.app and has social profiles on LinkedIn.

What is Betr's NAICS code?

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Betr's NAICS code is 7112 - Spectator Sports.

How many employees does Betr have currently?

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As of April 2026, Betr has approximately 147 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Marketing Officer: A. K.Chief Operating Officer: A. U.Vice President Operations & Patient Engagement Operations: G. W.. Explore Betr's employee directory with LeadIQ.

What industry does Betr belong to?

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Betr operates in the Spectator Sports industry.

What technology does Betr use?

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Betr's tech stack includes TableauPower BIOpen GraphGoogle CloudPayPalKotlinCloudflare Bot ManagementOpenResty.

What is Betr's email format?

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Betr's email format typically follows the pattern of First.Last@betr.app. Find more Betr email formats with LeadIQ.

When was Betr founded?

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Betr was founded in 2022.

Betr

Spectator SportsFlorida, United States51-200 Employees

Founded in 2022 by Joey Levy and Jake Paul, Betr is building the world's first real money gaming super app. The company's first product, Betr Picks, launched in September 2023 and quickly grew to several hundreds of thousands of paying users that have already won $250M on the platform. Betr recently launched Betr Arcade with plans on launching additional new nationwide gaming products within its single app experience in 2025 to further differentiate its product offering. In addition to its single-app experience, Betr's gaming products are differentiated through a unique, simplified user interface that is catered to the casual sports fan and gamer, enabling Betr to capture more of the under-penetrated online gaming addressable market.

Betr's media division, Betr Media, is one of the fastest growing sports gaming media brands in the U.S. and helps support the company's user acquisition and retention efforts.

Betr is backed by Fuel Venture Capital, Aliya Capital Partners, IA Sports Ventures, FinSight Ventures, Florida Funders, Harmony Partners, 8vc, and other top-tier investors.

Visit betr.app or follow @betr on TikTok, Instagram, and Twitter. 
To learn more about responsible play, visit betr.app/responsibility.

Section iconCompany Overview

Headquarters
Miami, Florida United States
Website
betr.app
Stock Symbol
BETR
NAICS Code
7112 - Spectator Sports
Founded
2022
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Betr's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Betr's revenue is estimated to be in the range of $10M$25M

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