Insights

Sustainability Focus Strong alignment with responsible purchasing and supplier welfare presents an opportunity to offer enhanced governance tooling, third party verification services, and expanded data analytics to buyers seeking to improve supply chain conditions.

Acquisition Momentum Recent asset sale to Cascale indicates strategic repositioning and potential partnership or integration opportunities to scale reporting tools and supplier data collection for improved responsible purchasing.

Education-led Engagement Existing e-learning offerings create upsell avenues for enterprise training bundles, certification programs, and modular curricula tailored to brands and retailers seeking to embed responsible purchasing practices.

Technology Stack Utilizes cloud hosting and web-based data collection tools (AWS, WordPress, Gravity Forms, RSS) that can be leveraged to offer scalable marketplace dashboards, supplier scorecards, and API integrations for procurement platforms.

Financial and Market Fit Mid-market focus with revenue in the low-to-mid millions and a clear role in improving purchasing practices positions the company to target mid-tier apparel brands and manufacturers seeking measurable improvements in supplier relationships and risk management.

Similar companies to Better Buying

Better Buying Tech Stack

Better Buying uses 8 technology products and services including Amazon Web Services, RSS, WordPress, and more. Explore Better Buying's tech stack below.

Media & News

Better Buying's Email Address Formats

Better Buying uses at least 1 email format:
Better Buying Email FormatsExamplePercentage
First.Last@betterbuying.orgJohn.Doe@betterbuying.org
100%

Frequently Asked Questions

What is Better Buying's official website and social media links?

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Better Buying's official website is betterbuying.org and has social profiles on LinkedIn.

How much revenue does Better Buying generate?

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As of August 2026, Better Buying's annual revenue is estimated to be $1M - $10M.

What is Better Buying's NAICS code?

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Better Buying's NAICS code is 31-33 - Manufacturing.

How many employees does Better Buying have currently?

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As of August 2026, Better Buying has approximately 10 employees across 2 continents, including North America and Europe. Key team members include Owner: C. L. Explore Better Buying's employee directory with LeadIQ.

What industry does Better Buying belong to?

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Better Buying operates in the Manufacturing industry.

What technology does Better Buying use?

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Better Buying's tech stack includes Amazon Web Services, RSS, WordPress, CookieYes, Google Workspace, PHP, Breadcrumb NavXT and Gravity Forms.

What is Better Buying's email format?

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Better Buying's email format typically follows the pattern of First.Last@betterbuying.org. Find more Better Buying email formats with LeadIQ.

When was Better Buying founded?

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Better Buying was founded in 2015.
Better Buying logo

Better Buying

ManufacturingDelaware, United States2-10 Employees

Better Buying operates as an online rating system that highlights purchasing practices within apparel supply chains, aiming to drive improvements in how buyers interact with suppliers to support decent workplace conditions. Its core value lies in making detailed data about buyers’ purchasing behavior accessible, enabling stakeholders to hold buying companies accountable and accelerate industry-wide progress. The organization targets brands, retailers, and other buyers in the apparel, footwear, and household textile sectors, addressing the gap in information needed to improve supplier conditions by focusing on the impact of procurement decisions on suppliers' ability to provide better work environments. Based in Newark, Delaware, Better Buying was established to disseminate supplier ratings biannually and to support broader change through collaboration with industry stakeholders. A notable recent development includes the acquisition of key assets by Cascale in early 2025 to expand reporting tools and scale supplier-focused data collection.

Section iconCompany Overview

NAICS Code
31-33 - Manufacturing
Founded
2015
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    Better Buying's revenue is estimated to be in the range of $1M - $10M

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