Retail expansion Better Nature has recent and ongoing retail momentum with placements in major UK retailers (Tesco, Asda, Ocado) and European availability, plus new product launches like Peri Peri Tempeh, signaling opportunities to upsell core tempeh lines and cross-sell new flavors through grocery partners.
Sustainability premium As a certified B Corp with a low carbon footprint and non-GMO soy, the brand can be positioned to retailers and food service buyers prioritizing responsible sourcing, enabling conversations about value-aligned shelf space, co-branding, and sustainability storytelling to drive category growth.
Health value Product highlights of high protein, more fiber than apples, and gut-friendly prebiotics align with health-forward consumer trends; sales outreach can target health-focused channels, disease-prevention programs, and gym/wellness partnerships seeking plant-based protein solutions.
Growth investments recent financing and leadership hires (marketing director, COO, head of sales) indicate scale-up readiness; propose enterprise deals, co-marketing budgets, and distribution expansion pitches to retailers, wholesalers, and foodservice partners leveraging their growth trajectory.
Strategic partnerships Global footprint with international retailers and a mission to tackle malnutrition through 1% donation creates talking points for partnerships with NGOs, school programs, and corporate gifting channels, presenting opportunities for B2B collaborations and cause-driven campaigns.