Insights

Public Sector Access Access via New York State Contract enabling municipalities, government agencies, and non-profits to purchase permanent standby generators, mobile generators, and light towers without lengthy bidding.

SMS Growth Longstanding specialization in generators since 2003 positions Better Power as a focused generator wholesaler, with potential upsell opportunities into higher-margin accessories and energy-saving solutions for standby power systems.

Strategic Partnerships Federally and New York State certified woman-owned status can be leveraged to pursue supplier diversity programs, prime contractor opportunities, and expanded government/education sector bids.

Tech Enabled Digital storefront across Squarespace and Shopify along with AWS and WordPress indicate e-commerce and marketing channels that can support cross-sell of generator equipment, parts, and maintenance services.

Financial Scale Revenue in the range of one to ten million with a lean employee base suggests opportunities to offer scalable maintenance contracts, energy efficiency assessments, and financing options to expand procurement for mid-market buyers.

Similar companies to Better Power, Inc.

Better Power, Inc. Tech Stack

Better Power, Inc. uses 8 technology products and services including Amazon Web Services, Squarespace, WordPress, and more. Explore Better Power, Inc.'s tech stack below.

Better Power, Inc.'s Email Address Formats

Better Power, Inc. uses at least 2 email formats:
Better Power, Inc. Email FormatsExamplePercentage
First@betterpoweronline.comJohn@betterpoweronline.com
100%
First@betterpower.usJohn@betterpower.us
100%

Frequently Asked Questions

What is Better Power, Inc.'s phone number?

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You can contact Better Power, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Better Power, Inc.'s official website and social media links?

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Better Power, Inc.'s official website is betterpower.us and has social profiles on LinkedIn.

How much revenue does Better Power, Inc. generate?

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As of September 2026, Better Power, Inc.'s annual revenue is estimated to be $1M - $10M.

What is Better Power, Inc.'s NAICS code?

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Better Power, Inc.'s NAICS code is 42 - Wholesale Trade.

How many employees does Better Power, Inc. have currently?

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As of September 2026, Better Power, Inc. has approximately 10 employees across 2 continents, including North America and Asia. Key team members include President Of Better Power, Inc: T. R., Director: P. F. and Sales Representative And Manager: R. L. Explore Better Power, Inc.'s employee directory with LeadIQ.

What industry does Better Power, Inc. belong to?

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Better Power, Inc. operates in the Wholesale industry.

What technology does Better Power, Inc. use?

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Better Power, Inc.'s tech stack includes Amazon Web Services, Squarespace, WordPress, Shopify, Squarespace Commerce, Microsoft 365, Ubuntu and HSTS.

What is Better Power, Inc.'s email format?

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Better Power, Inc.'s email format typically follows the pattern of First@betterpoweronline.com. Find more Better Power, Inc. email formats with LeadIQ.

When was Better Power, Inc. founded?

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Better Power, Inc. was founded in 1986.
Better Power, Inc. logo

Better Power, Inc.

WholesaleNew York, United States2-10 Employees

Better Power, Inc. is a wholesale distributor that specializes in emergency standby generators and related accessories. The company is woman-owned and holds both federal and New York State certification. Based in Rochester, New York, it has operated as an electrical wholesaler for more than two decades and began focusing on generators in 2003. It manages a New York State Contract that enables municipalities, government agencies, and non-profit organizations to purchase permanent standby generators, mobile generators, and light towers without a lengthy bidding process, and organizations in any state can participate. The business was founded by Eugene and Catherine Henn, with Cathy Henn continuing to own and operate the company, which was recognized in 2019 as Monroe County PTAC Small Business Champion.

Section iconCompany Overview

Phone number
NAICS Code
42 - Wholesale Trade
Founded
1986
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    Better Power, Inc.'s revenue is estimated to be in the range of $1M - $10M

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