Insights

Growth Potential Long-standing medical foot device provider with annual revenue in the low millions and a lean team suggests room for channel partnerships, distribution expansion, and wholesale collaborations to scale sales.

Digital Commerce Existing tech stack includes WooCommerce Subscriptions and wholesale functionality, indicating readiness for upsell opportunities, recurring revenue models, and improved B2B ordering experiences for clinics and retailers.

Healthcare Focus Specialization in prescription and prefabricated orthotics, diabetic shoes, and foot health essentials positions the company to pursue partnerships with podiatrists, clinics, hospitals, and durable medical equipment distributors.

Emerging Markets Presence in Michigan with 2-10 employees could be a gateway for regional expansion through distributors or telehealth-enabled fitting services targeting nationwide adoption.

Tech-Savvy Ops Strategic use of cloudflare, mapping, bot management, and conversion-focused tools signals openness to optimize online sales funnel, reduce fraud, and enhance the customer journey for B2B buyers.

Similar companies to Betterform, Inc.

Betterform, Inc. Tech Stack

Betterform, Inc. uses 8 technology products and services including RSS, WooCommerce, WooCommerce 3.0, and more. Explore Betterform, Inc.'s tech stack below.

RSS
Content Management System
WooCommerce
E-commerce
WooCommerce 3.0
E-commerce
Google Maps
Maps
PayPal
Payment Processing
Yoast SEO
Search Engines
FitVids.js
Web Tools And Plugins
WooCommerce Subscriptions
Wordpress Plugins

Betterform, Inc.'s Email Address Formats

Betterform, Inc. uses at least 1 format(s):

Betterform, Inc. Email Formats	Example	Percentage
FLast@betterforminc.com	JDoe@betterforminc.com	57%
FirstLast@betterforminc.com	JohnDoe@betterforminc.com	14%
First.Last@betterforminc.com	John.Doe@betterforminc.com	15%
Last.First@betterforminc.com	Doe.John@betterforminc.com	14%

Frequently Asked Questions

What is Betterform, Inc.'s phone number?

You can contact Betterform, Inc.'s main corporate office by phone at

+1-248-542-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Betterform, Inc.'s official website and social media links?

Betterform, Inc.'s official website is betterforminc.com and has social profiles on LinkedIn.

How much revenue does Betterform, Inc. generate?

As of August 2026, Betterform, Inc.'s annual revenue is estimated to be $1M - $10M.

What is Betterform, Inc.'s NAICS code?

Betterform, Inc.'s NAICS code is 3391 - Medical Equipment and Supplies Manufacturing.

How many employees does Betterform, Inc. have currently?

As of August 2026, Betterform, Inc. has approximately 5 employees across 1 continents, including North America. Key team members include Part Time Project Manager: D. C.Sales Representative And Certified Pedorthist: J. H.. Explore Betterform, Inc.'s employee directory with LeadIQ.

What industry does Betterform, Inc. belong to?

Betterform, Inc. operates in the Medical Equipment Manufacturing industry.

What technology does Betterform, Inc. use?

Betterform, Inc.'s tech stack includes RSSWooCommerceWooCommerce 3.0Google MapsPayPalYoast SEOFitVids.jsWooCommerce Subscriptions.

What is Betterform, Inc.'s email format?

Betterform, Inc.'s email format typically follows the pattern of FLast@betterforminc.com. Find more Betterform, Inc. email formats with LeadIQ.

Betterform, Inc.

Q: What is Betterform, Inc.'s official website and social media links?

Betterform, Inc.'s official website is betterforminc.com. Betterform, Inc. has social profiles on LinkedIn.

Q: How many employees does Betterform, Inc. have currently?

Betterform, Inc. has approximately 5 employees.

Q: What technology does Betterform, Inc. use?

Betterform, Inc.'s tech stack includes Sucuri, Twemoji, Shopify, Trident AB, Really Simple Discovery.

Q: What is Betterform, Inc.'s NAICS code?

Betterform, Inc.'s NAICS code is 3391 (Medical Equipment and Supplies Manufacturing).

Medical Equipment ManufacturingMichigan, United States2-10 Employees

Betterform, Inc. is a medical equipment manufacturer focused on foot care products, including prescription orthotics, prefabricated orthotics, diabetic shoes, and related foot health essentials. With more than 25 years of experience, the company serves the healthcare community by providing devices intended to support foot health and mobility. Based in Ferndale, Michigan, the company operates within the medical device industry and positions itself as a leader in its specialized segment through its use of advanced technology. The primary customers are healthcare professionals and patients who require orthotics and related footwear solutions, addressing issues related to foot health and diabetic care. The business appears to be relatively small in size, reflecting a focused niche within the broader medical equipment sector.