Insights

Niche Market Focus Betty Designs specializes in women's endurance sports apparel with a strong emphasis on bold, colorful, and fashion-forward designs, highlighting opportunities to offer custom and limited-edition collections tailored to passionate female athletes.

Strategic Partnerships The company's recent collaboration with Delfina Athletics suggests openness to developing co-branded products and expanding into team and organizational markets, presenting potential for bulk sales and exclusive partnerships.

Brand Recognition With a growing cult following and a reputation for pushing boundaries in endurance sports fashion, Betty Designs offers an attractive platform for brands seeking to reach a dedicated community of active, style-conscious women.

Digital Engagement Utilizing a modern tech stack and a vibrant online presence, there are opportunities to enhance e-commerce solutions, personalized marketing, and digital campaigns to boost direct-to-consumer sales.

Growth Potential As a small, agile company with international ambitions and a desire to become an iconic brand in endurance apparel, Betty Designs is suitable for partnership and distribution channels seeking to tap into the active lifestyle segment.

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Betty Designs Tech Stack

Betty Designs uses 8 technology products and services including Babel, Cart Functionality, Alpine.js, and more. Explore Betty Designs's tech stack below.

  • Babel
    Development
  • Cart Functionality
    E-commerce
  • Alpine.js
    Javascript Frameworks
  • Modernizr
    Javascript Libraries
  • Moment.js
    Javascript Libraries
  • Shop Pay
    Payment Processing
  • Cloudflare Bot Management
    Security
  • Adobe Fonts
    Web Fonts

Betty Designs's Email Address Formats

Betty Designs uses at least 1 format(s):
Betty Designs Email FormatsExamplePercentage
First@bettydesigns.comJohn@bettydesigns.com
33%
FirstL@bettydesigns.comJohnD@bettydesigns.com
17%
First@bettydesigns.comJohn@bettydesigns.com
33%
FirstL@bettydesigns.comJohnD@bettydesigns.com
17%

Frequently Asked Questions

Where is Betty Designs's headquarters located?

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Betty Designs's main headquarters is located at 1806 Somerset Ave, Cardiff, CA 92007, US. The company has employees across 1 continents, including North America.

What is Betty Designs's phone number?

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You can contact Betty Designs's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Betty Designs's official website and social media links?

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Betty Designs's official website is bettydesigns.com and has social profiles on LinkedIn.

What is Betty Designs's NAICS code?

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Betty Designs's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Betty Designs have currently?

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As of October 2025, Betty Designs has approximately 7 employees across 1 continents, including North America. Key team members include Founder + Creator: K. M.. Explore Betty Designs's employee directory with LeadIQ.

What industry does Betty Designs belong to?

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Betty Designs operates in the Retail Apparel and Fashion industry.

What technology does Betty Designs use?

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Betty Designs's tech stack includes BabelCart FunctionalityAlpine.jsModernizrMoment.jsShop PayCloudflare Bot ManagementAdobe Fonts.

What is Betty Designs's email format?

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Betty Designs's email format typically follows the pattern of First@bettydesigns.com. Find more Betty Designs email formats with LeadIQ.

When was Betty Designs founded?

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Betty Designs was founded in 2010.

Betty Designs

Retail Apparel and FashionUnited States2-10 Employees

Betty Designs was founded in 2010 to bring something completely fresh to market for female triathletes. We thrive on sweat + live for fashion. We believe powerful prints + colorful tones play bet in harmony with one another. Our drive to be better than our best keeps us moving + pushing + chasing. We didn’t love the boundaries that held back endurance apparel, so we moved the limits. United by our passion for sport + belief in ourselves, we wear what we want, when we want, how we want. We dare to declare that strong is sexy and badass is beautiful. Betty Designs is the manifestation of Every. Single. Thing. that sparks our fire. And it’s for every body.
Betty Designs was founded in 2010 with the desire to fill a void in the women’s endurance sports market. Built on the concept that women can be both strong + beautiful, Betty Designs has blossomed into one of the most recognizable brands in endurance sports—keeping its edge with bold, playful patterns and graphics in addition to high-profile collaborations with top level athletes and brands. Rooted in triathlon but transcending beyond with a full line of performance and lifestyle pieces for cycling, running, SUP and surf, Betty Designs continues to push the boundaries and remind strong + feminine women everywhere that #BadAssIsBeautiful.

We will continue blurring the line between runway fashion + sport in endurance apparel. Our goal is to be more than a brand that stands out. We want to seal or place in endurance apparel history as an iconic brand. A brand with a cult following + drops that sells out.

The Story of Betty Designs
https://vimeo.com/282370690

Section iconCompany Overview

Headquarters
1806 Somerset Ave, Cardiff, CA 92007, US
Phone number
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2010
Employees
2-10

Section iconFunding & Financials

  • $1M

    Betty Designs's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Betty Designs's revenue is estimated to be in the range of $1M

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