Insights

Premium Watch Niche Bezel operates a 100% authenticated luxury watch marketplace, presenting a strong value proposition for high-end brands and dealers seeking trusted resale channels and data-backed pricing signals.

Prediction Market Bezel has launched luxury watch price prediction market contracts with Kalshi, creating potential collaboration and cross-sell opportunities with financial services firms, auction houses, and legacy watch retailers looking to hedge or monetize price volatility.

Market Expansion Recent activity around event contracts tied to high-end watches signals openness to partnerships that blend collectibles with betting or insured outcome products, offering new entry points for sponsorships, data licensing, and co-branded experiences.

Technology Backbone A tech stack oriented toward data and authentication (Snowplow, Segment, Intercom, Docker, Webflow) supports scalable trust and customer insights, enabling sales teams to pitch integrated analytics, client onboarding efficiencies, and targeted marketing services.

Strategic Partnerships Past collaborations with ChateauAsia and media partners indicate readiness for influencer, content, and regional expansion plays, suggesting opportunities for dealer alliances, limited editions, and cross-promotional campaigns.

Similar companies to Bezel

Bezel Tech Stack

Bezel uses 8 technology products and services including Amazon Advertising, Snowplow, GitHub, and more. Explore Bezel's tech stack below.

Bezel's Email Address Formats

Bezel uses at least 2 email formats:
Bezel Email FormatsExamplePercentage
First@getbezel.comJohn@getbezel.com
88%
FLast@getbezel.comJDoe@getbezel.com
12%

Frequently Asked Questions

What is Bezel's official website and social media links?

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Bezel's official website is getbezel.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Bezel generate?

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As of October 2026, Bezel's annual revenue is estimated to be $10M - $25M.

What is Bezel's NAICS code?

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Bezel's NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does Bezel have currently?

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As of October 2026, Bezel has approximately 44 employees across 3 continents, including North America, Asia and Europe. Key team members include Founder And Director: J. B., Seed Investor: Y. G. and Client Advisor + Watch Operations: B. H. Explore Bezel's employee directory with LeadIQ.

What industry does Bezel belong to?

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Bezel operates in the Retail Luxury Goods and Jewelry industry.

What technology does Bezel use?

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Bezel's tech stack includes Amazon Advertising, Snowplow, GitHub, Docker, Segment, Intercom, Agentforce and Webflow.

What is Bezel's email format?

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Bezel's email format typically follows the pattern of First@getbezel.com. Find more Bezel email formats with LeadIQ.

How much funding has Bezel raised to date?

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As of October 2026, Bezel has raised $8.7M in funding. The last funding round occurred on May 27, 2025 for $8M.

When was Bezel founded?

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Bezel was founded in 2021.
Bezel logo

Bezel

Retail Luxury Goods and JewelryCalifornia, United States11-50 Employees

Bezel is a technology-driven company based in Playa Del Rey, California, operating in the retail luxury goods and jewelry sector. It runs a marketplace for high-end watches that emphasizes authentication to establish trust across transactions. The company describes its mission as rethinking the entire watch buying experience, from discovery and purchasing to monitoring market activity, driven by a team of collectors, enthusiasts, and technologists.

The platform targets buyers and sellers in the secondary luxury watch market, aiming to reduce risk by ensuring product authenticity and providing visibility into price movements. It situates itself within the broader luxury retail arena as a tech-enabled marketplace focused on authenticated watches and market insights for collectors and traders. In March 2026, Bezel launched prediction market contracts tied to luxury watch prices in partnership with Kalshi.

Section iconCompany Overview

NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
2021
Employees
11-50

Section iconFunding & Financials

  • $8.7M

    Bezel has raised a total of $8.7M of funding over 2 rounds. Their latest funding round was raised on May 27, 2025 in the amount of $8M as a Seed.

  • $10M - $25M

    Bezel's revenue is estimated to be in the range of $10M - $25M

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