BidSwitch Employee Directory
IT Services and IT ConsultingNew York, United States2-10 Employees
BidSwitch operates in IT services and IT consulting, offering infrastructure-level capabilities to connect programmatic advertising platforms through a single integration. Originally developed by IPONWEB, the company maintains a neutral stance toward media and concentrates on reducing technical complexity and inefficiencies that hinder interconnectivity and trading in the global real-time ecosystem. Its platform serves programmatic technology companies and connects more than 300 DSPs and SSPs, illustrated by partnerships with TheViewPoint for CTV/OTT video monetization and with Bidtellect to optimize bidstream processing. The company is based in New York. With a small team, BidSwitch focuses on providing the infrastructure that underpins the interconnected programmatic advertising landscape. In November 2025, BidSwitch announced support for crawl transactions, enabling publishers to expose crawl requests through BidSwitch-integrated SSPs so AI crawlers can bid for page-level access.