Niche Market Target recruitment efforts toward advertising, branding, communications, digital, and design roles within higher education and entry to senior levels, leveraging Big Shoes Network’s specialized student and professional focus in Illinois, Minnesota, and Wisconsin.

Campus & Local Focus Develop partnerships with colleges and regional marketing/communications programs to drive job board usage and sponsor campus events, aligning with the company’s regional emphasis in the Midwest.

Community Expansion Capitalize on recent Slack community and Creative Nights initiatives to upsell premium engagement features, sponsor events, and offer targeted talent marketing packages to hiring teams seeking active communities.

Tech & Data Offer streamlined integrations and data-driven recruiting services using iCIMS, Beamery, and Google Analytics to deliver measurable recruitment outcomes for mid-market clients in marketing and tech-adjacent roles.

Growth & Partnerships Position the platform as a scalable solution for small to mid-sized agencies and brands looking to scale hiring across creative, PR, and digital disciplines, highlighting midwest regional reach and revenue potential.