Craft Winery Reach Target artisanal and accessible craft wine buyers in Colorado and nearby markets by highlighting Bigsby’s Folly’s unique aluminum can-bottle hybrid product Cottle, introduced in 2019, as a differentiator in on-premise and off-premise channels.

Experiential Sales Leverage the River North tasting room as a live-audience showroom for partnerships, events, and limited releases to drive direct-to-consumer sales, tasting experiences, and wholesale interest from regional retailers.

Digital Footprint Utilize the existing tech stack (Google Ads, Analytics, Fullstory, New Relic) to run精准 digital campaigns, optimize user journeys on the website, and retarget visitors, converting interest into wholesale inquiries and direct orders.

Financial Size With revenue in the projected range of one to ten million and a lean team, position as a boutique supplier capable of scalable partnerships with local distributors, retailers, and hospitality groups seeking differentiated craft wines.

Growth Play Highlight successful product launches and the craft winery narrative to attract collaboration with similar mid-market producers or venues seeking co-branded experiences, cross-promotions, and event-driven sales opportunities.