Billie, Inc.

ManufacturingNew York, United States51-200 Employees

Billie, Inc. is a New York-based manufacturing company focused on women’s personal care, offering body and shaving essentials intended to provide quality products at affordable prices while challenging gendered pricing in the market. Its mission centers on reducing body-hair stigma and reframing shaving as a personal choice rather than an obligation, targeting consumers seeking practical, accessible body care without traditional markup. The business operates within the feminine care and personal care industry, positioning itself as a brand that aims to normalize diverse body standards and empower its audience through its product lineup. Billie was founded in the United States and has grown to serve a customer base through its brand presence and online platform. In late 2021, Billie became part of a larger corporate portfolio when it was acquired by Edgewell Personal Care, reflecting a transition within the personal care landscape. The company has engaged in campaigns and brand initiatives, including social media efforts that emphasize body positivity and inclusivity for women and the LGBTQ+ community.

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