Insights

SizeU Advantage Target retailers and platforms seeking inclusive sizing and customizable fit solutions. Binks’ Size U and zero inventory model can appeal to fashion marketplaces and D2C brands looking to reduce stock risk while offering diverse sizing.

Factory-to-Consumer Position Binks as a direct-to-consumer partner for limited-edition, design-led drops. Their in-house launches of Kasavu sarees and blouses indicate agility in special collections ideal for collaboration with premium retailers and regional fashion brands.

Zero Inventory Leverage the zero inventory and zero returns model to pitch partnerships with logistics and fulfillment providers, marketplaces, or retailers seeking low-capital, low-risk assortment experiments and sustainable consumption stories.

Tech Enabled Highlight their tech stack and data-driven consumer insights to potential tech-enabled retailers. Tools like Shopify, Hotjar, and user behavior analytics can support joint marketing experiments, targeted campaigns, and churn/recovery programs.

Emerging Market Niche Capitalize on a focused Indian women’s fashion niche with culturally resonant products (Kasavu-inspired pieces, in-house blouses). Approach regional e-commerce players, boutique platforms, and celebrity/creator partnerships for exclusive drops.

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Binks Tech Stack

Binks uses 8 technology products and services including Hotjar, Microsoft Clarity, Shopify, and more. Explore Binks's tech stack below.

Binks's Email Address Formats

Binks uses at least 1 email format:
Binks Email FormatsExamplePercentage
First@getbinks.comJohn@getbinks.com
100%

Frequently Asked Questions

What is Binks's stock symbol?

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Binks is a publicly traded company; the company's stock symbol is SGT1.

What is Binks's official website and social media links?

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Binks's official website is getbinks.com and has social profiles on LinkedIn.

How much revenue does Binks generate?

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As of October 2026, Binks's annual revenue is estimated to be <$1M.

What is Binks's NAICS code?

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Binks's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Binks have currently?

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As of October 2026, Binks has approximately 53 employees across 3 continents, including Asia, North America and South America. Key team members include Co-Founder: A. K., Associate Product Manager: B. N. and Angel Investor: S. J. Explore Binks's employee directory with LeadIQ.

What industry does Binks belong to?

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Binks operates in the Retail Apparel and Fashion industry.

What technology does Binks use?

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Binks's tech stack includes Hotjar, Microsoft Clarity, Shopify, Google Workspace, Mailgun, ChatGPT, Brevo and MouseFlow.

What is Binks's email format?

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Binks's email format typically follows the pattern of First@getbinks.com. Find more Binks email formats with LeadIQ.
Binks logo

Binks

Retail Apparel and FashionKarnataka, India51-200 Employees

Binks is a personal fashion brand in the Retail Apparel and Fashion sector that serves Indian women. It replaces conventional sizing with a 'Size U' concept designed to fit a broad range of bodies. The company operates a factory-to-consumer model and maintains zero inventory and zero returns, emphasizing direct production and fulfillment. Headquartered in Viveknagar, Karnataka, it markets its products through its website to the Indian market.

In late 2022, Binks expanded its product line with an in-house blouse collection, Eternally Yours, reflecting a move toward greater product control. The brand's approach targets women seeking inclusive sizing and a simplified shopping experience within the Indian fashion landscape.

Section iconCompany Overview

Stock Symbol
SGT1
NAICS Code
448 - Clothing and Clothing Accessories Stores
Employees
51-200

Section iconFunding & Financials

  • <$1M

    Binks's revenue is estimated to be in the range of <$1M

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