Expansion Opportunity Birds Barbershop is rapidly expanding with multiple locations in Texas and a plan to open a new location in Washington, DC. This presents a sales opening for regional vendor partnerships, franchise-like services, or corporate grooming packages to support growing store footprints.

Brand Partnerships Recent co-branding with St. Elmo Brewing Co. to launch a limited-edition Old Austin Anniversary Beer indicates openness to partnerships beyond traditional barber services. Explore cross-promotional opportunities with local brands, beverage partners, event sponsorships, and in-store experiences to attract foot traffic.

Attendance & Experience With a focus on community engagement, free education for staff, gallery spaces, and events, there is potential to offer turnkey in-store experiences, client events, or artist showcase programs that can be monetized or used as marketing collaborations with suppliers and local artists.

Tech & Marketing The tech stack includes Google Ads and analytics tools, suggesting opportunities to optimize customer acquisition partnerships, loyalty programs, or data-enabled marketing services. Propose coordinated media buys, attribution improvements, or CRM integrations to upsell services and drive repeat visits.

Premium Positioning Recognized as a top salon repeatedly and with strong revenue in a scalable model (50–100M), Birds Barbershop targets mid-to-high spend customers. Sales pitches can emphasize premium product lines, exclusive services, membership programs, and corporate grooming packages for local businesses and institutions.