Steelcase Partnership Leverage your status as an authorized Steelcase dealer to offer bundled furniture, design, and lifecycle services. With project management, space planning, asset management, reconfiguration, maintenance, and fast delivery, you can win mid-market and facility-scale projects across business, healthcare, and education.

Sector Focus Target growth in healthcare and education sectors in California with turnkey projects that include space planning, reconfiguration, and quick delivery. Emphasize asset management and maintenance to support long term campus and clinic modernization relationships.

Lifecycle Services Position as a single source partner for the entire project lifecycle from kickoff to installation and ongoing maintenance. Leverage financial services to close deals and offer ongoing revenue through asset management and fabric services like upholstery cleaning and fabric management.

Digital Growth Capitalize on existing digital assets to generate leads and shorten sales cycles through content marketing, SEO, and social media. Build sector specific case studies and proposals that showcase workplace wellbeing, efficiency, and how spaces impact business outcomes.

Scale Opportunities With a lean team, there is room to scale by pursuing strategic partnerships and extending footprint within California or into new markets through Steelcase ecosystem collaborations. Focus on recurring revenue from maintenance, asset management, and rapid delivery programs to increase deal value.