Omnichannel Measurement Solution Blis recently launched a patent-pending omnichannel measurement solution, Smart Holdout Groups. This innovative offering can be positioned as a key differentiator when engaging with clients looking to enhance their advertising effectiveness across multiple channels.

Partnership with Place Exchange Blis has partnered with Place Exchange, Inc. to expand digital out-of-home inventory on its platform. This collaboration opens up opportunities to pitch comprehensive advertising solutions that include a wider range of inventory options, increasing the value proposition for potential clients.

Employee Recognition Blis was recognized as the best media owner to work with, as per the IPA Digital Media Owners Spring survey. Leveraging this recognition while engaging with media agencies and digital specialists can help showcase a positive working relationship, potentially contributing to sales growth.

Recent Key Hires Blis has made strategic hires like Mathison, Claire O’Mahony, and Lupe Prada for key positions in sales and marketing. Highlighting these new additions while reaching out to potential clients can demonstrate a reinforced team that is well-equipped to deliver exceptional service and drive business success.

Financial Positioning With reported revenue between $50-100 million, Blis showcases stability and growth potential. This financial standing can be utilized as a point of assurance when presenting solutions to prospective clients, indicating the company’s capacity to invest in long-term partnerships.