Innovative Product Launches Blue Chip recently launched the Impact OS suite, a comprehensive set of planning, activation, and measurement tools, presenting an opportunity to offer complementary marketing technology solutions and integration services to enhance their product offerings.

Leadership Expansion The addition of Gregg Berger as VP of Business Development suggests the company is actively seeking to expand its client base and deepen strategic partnerships, opening avenues for sales outreach focused on enterprise clients and high-value campaigns.

Award-Winning Campaigns With multiple industry awards including Effies and Creativity International medals, Blue Chip demonstrates a strong track record in delivering effective marketing strategies, making it a promising partner for innovative and performance-driven marketing solutions.

Financial Capacity With revenues ranging from 100 to 250 million dollars, Blue Chip has significant financial resources that can support large-scale marketing initiatives and long-term technology investments, indicating potential for high-value service agreements.

Tech-Driven Approach The company's sophisticated tech stack—including tools like Google Analytics, data visualization, and custom platforms—suggests a high reliance on advanced data and analytics, providing an opportunity to offer advanced analytics, data management, and AI-powered marketing solutions.