Insights

Expansion Potential Blue Insurance operates under the Cover-More Group (Zurich) and has a track record of growth and leadership in travel, gadget, pet, wedding, and car hire excess cover. This broad product suite and backing position present opportunities to cross-sell adjacent lines and bundles to existing policyholders, as well as to leverage Zurich-backed distribution channels for expanded market reach.

Digital Transformation Recent leadership and CIO appointments emphasize ongoing digital transformation and FinTech/DX initiatives, including AI, big data, and online quote management. This creates openings for technology partners who can offer underwriting optimization, digital onboarding, claims automation, and customer experience enhancements.

24/7 Travel GP The launch of a 24/7 Travel GP Service signals a commitment to value-added services and health-related trip protection. Partners in telemedicine, global health networks, or travel assistance platforms could be integrated as add-ons or co-branded services to increase policy value and retention.

Competitive Advantage As part of a Zurich-backed network with global reach, Blue Insurance can be a gateway for enterprise clients seeking multinational travel and gadget coverage. This is a sales angle for corporate travel programs, OEM partnerships, and affinity programs that require reliable insurance partners with scalable tech-enabled processes.

Marketing & Campaigns Recent campaigns such as the Fiat Fantastico Competition indicate a willingness to invest in marketing activations with strong consumer engagement. This suggests opportunities for partnerships in co-branded promotions, data-driven customer acquisition, and loyalty campaigns to expand policyholder bases.

Blue Insurance Tech Stack

Blue Insurance uses 8 technology products and services including cdnjs, Azure DevOps, JSON-LD, and more. Explore Blue Insurance's tech stack below.

  • cdnjs
    Content Delivery Network
  • Azure DevOps
    Devops
  • JSON-LD
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • .NET
    Programming Languages
  • PHP
    Programming Languages
  • X-XSS-Protection
    Security
  • Google Search Console
    Web Analytics

Media & News

Blue Insurance's Email Address Formats

Blue Insurance uses at least 1 format(s):
Blue Insurance Email FormatsExamplePercentage
First.Last@blueinsurance.ieJohn.Doe@blueinsurance.ie
73%
First@blueinsurance.ieJohn@blueinsurance.ie
14%
First.Middle@blueinsurance.ieJohn.Michael@blueinsurance.ie
7%
Last@blueinsurance.ieDoe@blueinsurance.ie
6%

Frequently Asked Questions

What is Blue Insurance's phone number?

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You can contact Blue Insurance's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Blue Insurance's official website and social media links?

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Blue Insurance's official website is blueinsurance.ie and has social profiles on LinkedIn.

What is Blue Insurance's SIC code NAICS code?

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Blue Insurance's SIC code is 6411 - Insurance Agents, Brokers, and Service NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Blue Insurance have currently?

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As of July 2026, Blue Insurance has approximately 29 employees across 3 continents, including EuropeAsiaNorth America. Key team members include Director: M. I.Learning And Development Manager: S. B. C.Software Engineering Team Lead & Scrum Master: N. F.. Explore Blue Insurance's employee directory with LeadIQ.

What industry does Blue Insurance belong to?

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Blue Insurance operates in the Insurance industry.

What technology does Blue Insurance use?

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Blue Insurance's tech stack includes cdnjsAzure DevOpsJSON-LDjQuery UI.NETPHPX-XSS-ProtectionGoogle Search Console.

What is Blue Insurance's email format?

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Blue Insurance's email format typically follows the pattern of First.Last@blueinsurance.ie. Find more Blue Insurance email formats with LeadIQ.

When was Blue Insurance founded?

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Blue Insurance was founded in 2003.
Blue Insurance logo

Blue Insurance

InsuranceLeinster, Ireland11-50 Employees

Blue Insurance, now operating as Cover-More Blue Insurance Services Limited, is an Irish insurance provider based in Dublin 15. It offers a range of personal insurance products, including travel, gadget, pet, wedding, and car hire excess cover. The company is part of the Cover-More Group, a Zurich Insurance company, and is regulated by the Central Bank of Ireland.

In February 2025, it launched a 24/7 Travel GP Service as part of its travel insurance offering. The business emphasizes a broad product range, reliable customer service, competitive rates, and a focus on making the process of obtaining quotes and managing policies easier for agents and customers through its technology. The firm operates with a relatively small to mid-sized team from its location in Dublin 15.

Section iconCompany Overview

Phone number
SIC Code
6411 - Insurance Agents, Brokers, and Service
NAICS Code
524 - Insurance Carriers and Related Activities
Founded
2003
Employees
11-50

Section iconFunding & Financials

  • $250M$500M

    Blue Insurance's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Blue Insurance's revenue is estimated to be in the range of $250M$500M

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