Custom Web Solutions Blue Square Web specializes in tailored web design and development services, indicating opportunities to offer complementary digital solutions such as advanced marketing strategies or website optimization tools to enhance their clients' online presence.

Small Team Flexibility With a lean team of 2-10 employees, Blue Square Web may benefit from scalable software and outsourced services that improve operational efficiency and support growth without extensive in-house expansion.

Tech Stack Integration Utilizing a modern stack including Shopify and Nginx, there is potential to provide integrative technology upgrades or add-on tools that streamline their development process and improve website performance for their clients.

Service Expansion Given their expertise in internet marketing and online solutions, there is an opportunity to introduce new digital marketing channels such as social media advertising or content marketing packages to help their clients reach broader audiences.

Competitive Positioning Operating within a competitive market alongside firms with high revenue and employee counts, Blue Square Web can explore strategic partnerships or niche specialization to differentiate and attract higher-value clients.