Blueberry Marketing & Sensory Research Email Format
Consumer ServicesCalifornia, United States51-200 Employees
Blueberry Marketing & Sensory Research is based in San Diego, California, and specializes in in-person sensory evaluation and product experience research to show how consumers interact with products in real-world settings. By combining marketing research, product research, and sensory science, the firm guides product development from concept through the consumer, identifying opportunities in existing offerings and providing strategic input for new brands and products. Its industry focus spans beauty, consumer healthcare and OTC, food and beverage, household and pet care, and personal care, and it collaborates with The Institute for Sensory Research for analytical sensory research. The company is described as a division within Reckner and operates within the TestSet portfolio. In December 2024, TestSet announced the launch of RelevantView, a proprietary panel connecting market research agencies to a curated network of verified business professionals.