Insights

Strategic partnerships Blueberry actively partners with major brands and entertainment properties (Paramount, Teletubbies, WildBrain) to create digital wearables and Roblox/Second Life experiences, presenting opportunities to pitch exclusive collaborations with licensors and metaverse platforms.

Metaverse expansion With a track record across Roblox and Second Life and recent digital wearables launches, there is potential to propose additional metaverse fashion activations, virtual storefronts, and creator-driven digital collections for new virtual worlds and gaming ecosystems.

Niche audience focus A lean team serving a diverse digital fashion audience indicates openness to scalable, modular solutions such as white-label digital apparel tech, asset libraries, and turnkey virtual fashion experiences for smaller brands seeking metaverse exposure.

Licensing opportunities Existing licensing collaborations (Clueless license, Paramount Consumer Products) suggest a receptiveness to new IP partnerships; identify entertainment franchises and IP partners aligned with Blueberry’s digital wearables strategy for rapid go-to-market campaigns.

Cross-platform tech readiness Blueberry’s tech stack spans cloud, CMS, and web technologies, signaling readiness for integrated e-commerce, digital asset marketplaces, and scalable APIs for automated asset creation, licensing rights management, and metaverse storefronts.

Similar companies to BLUEBERRY

BLUEBERRY Tech Stack

BLUEBERRY uses 8 technology products and services including Amazon Web Services, jQuery CDN, WordPress, and more. Explore BLUEBERRY's tech stack below.

Media & News

BLUEBERRY's Email Address Formats

BLUEBERRY uses at least 3 email formats:
BLUEBERRY Email FormatsExamplePercentage
First@houseofblueberry.comJohn@houseofblueberry.com
92%
Middle@houseofblueberry.comMichael@houseofblueberry.com
8%
First@blueberry.incJohn@blueberry.inc
100%

Frequently Asked Questions

What is BLUEBERRY's official website and social media links?

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BLUEBERRY's official website is houseofblueberry.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does BLUEBERRY generate?

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As of October 2026, BLUEBERRY's annual revenue is estimated to be <$1M.

What is BLUEBERRY's NAICS code?

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BLUEBERRY's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does BLUEBERRY have currently?

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As of October 2026, BLUEBERRY has approximately 34 employees across 5 continents, including North America, Europe and Asia. Key team members include Head Of Growth: S. S., Office Manager: A. J. and Senior 3d Artist: M. B. Explore BLUEBERRY's employee directory with LeadIQ.

What industry does BLUEBERRY belong to?

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BLUEBERRY operates in the Retail Apparel and Fashion industry.

What technology does BLUEBERRY use?

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BLUEBERRY's tech stack includes Amazon Web Services, jQuery CDN, WordPress, Google Workspace, Chart.js, jQuery Migrate, Webflow and OpenResty.

What is BLUEBERRY's email format?

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BLUEBERRY's email format typically follows the pattern of First@houseofblueberry.com. Find more BLUEBERRY email formats with LeadIQ.

How much funding has BLUEBERRY raised to date?

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As of October 2026, BLUEBERRY has raised $6M in funding. The last funding round occurred on Jan 16, 2023 for $6M.

When was BLUEBERRY founded?

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BLUEBERRY was founded in 2012.
BLUEBERRY logo

BLUEBERRY

Retail Apparel and FashionNew York, United States11-50 Employees

Blueberry is a retail apparel and fashion company based in New York, New York. The company focuses on digital fashion, developing and selling digital wearables and related assets. It collaborates with brands, designers, and creators to enable fashion across virtual platforms and metaverse environments. Since 2012, it has sold more than 20 million digital assets to hundreds of thousands of customers. The organization has 11-50 employees and operates through the website houseofblueberry.com. Recent activity includes collaborations with Paramount Consumer Products for Roblox wearable collections inspired by Clueless and partnerships related to Teletubbies on Second Life.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $6M

    BLUEBERRY has raised a total of $6M of funding over 1 rounds. Their latest funding round was raised on Jan 16, 2023 in the amount of $6M as a Seed.

  • <$1M

    BLUEBERRY's revenue is estimated to be in the range of <$1M

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