Insights

Innovation in Fintech Pineapple's integration of advanced analytics, marketing automation, and blockchain technology positions it as a forward-thinking leader in mortgage solutions, opening opportunities to partner with fintech providers seeking innovative mortgage platforms.

Public Market Access As the first publicly traded mortgage company holding native tokens through a $100 million digital asset treasury, Pineapple demonstrates a unique blend of traditional finance and blockchain, making it an attractive prospect for investors and technology firms exploring digital assets.

Expansion Potential With a sizeable workforce of up to 500 employees and a broad national network, Pineapple is poised for growth in the North American mortgage market, presenting opportunities for sales in SaaS, analytics, and digital asset integration solutions.

Market Positioning Pineapple's focus on smarter, faster mortgage processes and transparent solutions aligns with current market trends, making it suitable for partnerships with insurers, lenders, and tech companies aiming to modernize financial services.

Technological Edge Utilizing a tech stack that includes Next.js, Google Analytics, and robust security measures like HSTS indicates Pineapple's commitment to scalable, secure digital platforms, ideal for engaging with cybersecurity firms, SaaS providers, and digital infrastructure partners.

Pineapple Tech Stack

Pineapple uses 8 technology products and services including LinkedIn Ads, RSS, Webpack, and more. Explore Pineapple's tech stack below.

  • LinkedIn Ads
    Advertising
  • RSS
    Content Management System
  • Webpack
    Development
  • Google Drive
    Document Management Systems
  • Next.js
    Javascript Frameworks
  • HSTS
    Security
  • Google Analytics
    Web Analytics
  • Apache
    Web Servers

Media & News

Pineapple's Email Address Formats

Pineapple uses at least 1 format(s):
Pineapple Email FormatsExamplePercentage
Last@gopineapple.comDoe@gopineapple.com
67%
First@gopineapple.comJohn@gopineapple.com
21%
FirstLast@gopineapple.comJohnDoe@gopineapple.com
10%
FirstLas@gopineapple.comJohnDoe@gopineapple.com
2%

Frequently Asked Questions

Where is Pineapple's headquarters located?

Minus sign iconPlus sign icon
Pineapple's main headquarters is located at 200-111 Gordon Baker Road North York, Ontario m2h 3r1 Canada. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Pineapple's stock symbol?

Minus sign iconPlus sign icon
Pineapple is a publicly traded company; the company's stock symbol is MLP.

What is Pineapple's official website and social media links?

Minus sign iconPlus sign icon
Pineapple's official website is gopineapple.com and has social profiles on LinkedInCrunchbase.

What is Pineapple's NAICS code?

Minus sign iconPlus sign icon
Pineapple's NAICS code is 52 - Finance and Insurance.

How many employees does Pineapple have currently?

Minus sign iconPlus sign icon
As of June 2026, Pineapple has approximately 347 employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: S. D.Chief Financial Officer Pineapple (nyseamerican: Papl): S. S. H. C. C. I. P.Vp Of Technology: A. S.. Explore Pineapple's employee directory with LeadIQ.

What industry does Pineapple belong to?

Minus sign iconPlus sign icon
Pineapple operates in the Financial Services industry.

What technology does Pineapple use?

Minus sign iconPlus sign icon
Pineapple's tech stack includes LinkedIn AdsRSSWebpackGoogle DriveNext.jsHSTSGoogle AnalyticsApache.

What is Pineapple's email format?

Minus sign iconPlus sign icon
Pineapple's email format typically follows the pattern of Last@gopineapple.com. Find more Pineapple email formats with LeadIQ.

When was Pineapple founded?

Minus sign iconPlus sign icon
Pineapple was founded in 2016.
Pineapple logo

Pineapple

Financial ServicesOntario, Canada201-500 Employees

Pineapple Financial Inc. is a Canadian mortgage technology and brokerage company aiming to transform how brokers, lenders, and clients navigate home financing. Its platform blends data-driven insights, automated marketing processes, and a nationwide network of agents to deliver smarter, faster, and more transparent mortgage solutions. Operating within the financial services sector, the company sits at the convergence of traditional mortgage processes and technology-enabled services. The firm is based in North York, Ontario, and is described as mid-sized, employing a few hundred people. Its offerings target brokers and lenders by streamlining workflows and improving transparency for borrowers throughout the mortgage journey.

Section iconCompany Overview

Headquarters
200-111 Gordon Baker Road North York, Ontario m2h 3r1 Canada
Stock Symbol
MLP
NAICS Code
52 - Finance and Insurance
Founded
2016
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Pineapple's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Pineapple's revenue is estimated to be in the range of $50M$100M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.