Insights

Sustainable Product Line Blueland's innovative reusable and refillable cleaning and personal care products cater to the growing consumer demand for sustainable alternatives, presenting a strong sales opportunity in the eco-conscious market segment.

High-profile Endorsements Backed by notable investors like Gwyneth Paltrow and Justin Timberlake, Blueland's credibility and visibility in the market create favorable conditions for sales growth and partnerships with influencers and celebrities.

Strategic Marketing Initiatives Blueland's successful media campaigns, such as the Twitter recycling service and limited-edition capsule collections, showcase their commitment to engaging customers and driving brand awareness, presenting avenues for targeted sales promotions.

Innovative Product Launches Frequent introduction of new products like dishwashing tablets and powdered soap indicate Blueland's agility in meeting evolving consumer needs, providing continuous sales opportunities through product expansions and diversifications.

Competitive Market Positioning Blueland's strategic emphasis on sustainability, coupled with a B Corporation certification and media presence, differentiates them in a competitive market, offering sales prospects through unique value propositions that resonate with environmentally-conscious consumers.

Blueland Tech Stack

Blueland uses 8 technology products and services including Google Cloud CDN, Impact Radius, Next.js, and more. Explore Blueland's tech stack below.

  • Google Cloud CDN
    Content Delivery Network
  • Impact Radius
    Hosting Panels
  • Next.js
    Javascript Frameworks
  • Preact
    Javascript Libraries
  • Google
    Miscellaneous
  • HTTP/3
    Miscellaneous
  • PayPal
    Payment Processing
  • Priority Hints
    Performance

Media & News

Blueland's Email Address Formats

Blueland uses at least 1 format(s):
Blueland Email FormatsExamplePercentage
First@blueland.comJohn@blueland.com
70%
First.Last@blueland.comJohn.Doe@blueland.com
15%
Last@blueland.comDoe@blueland.com
14%
Fir.Last@blueland.comJoh.Doe@blueland.com
1%

Frequently Asked Questions

Where is Blueland's headquarters located?

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Blueland's main headquarters is located at New York, NY n/a US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Blueland's official website and social media links?

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Blueland's official website is blueland.com and has social profiles on LinkedIn.

How much revenue does Blueland generate?

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As of January 2025, Blueland's annual revenue reached $3.8M.

How many employees does Blueland have currently?

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As of January 2025, Blueland has approximately 83 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Commercial Officer (cco): S. A.Chief Of Staff To The Ceo: C. K.Chief Operations Officer: J. B.. Explore Blueland's employee directory with LeadIQ.

What industry does Blueland belong to?

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Blueland operates in the Retail industry.

What technology does Blueland use?

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Blueland's tech stack includes Google Cloud CDNImpact RadiusNext.jsPreactGoogleHTTP/3PayPalPriority Hints.

What is Blueland's email format?

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Blueland's email format typically follows the pattern of . Find more Blueland email formats with LeadIQ.

How much funding has Blueland raised to date?

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As of January 2025, Blueland has raised $20M in funding. The last funding round occurred on Feb 16, 2022 for $20M.
Blueland

Blueland

RetailNew York, United States51-200 Employees

Blueland is revolutionizing conventional cleaning and personal care products to eliminate the need for single-use plastic packaging, with our reusable, refillable products. We believe that we should be able to have a clean home without sacrificing a clean planet and that sustainable choices can be convenient, effective and affordable. We are a science-driven company with a pipeline of proprietary products that started with our cleaning sprays and hand soap. To date, we’ve already helped divert more than 1 billion single-use plastic bottles from landfills and waterways. 

We were the 2nd fastest growing direct-to-consumer in 2020, and have over 350K Instagram followers. We’re proud to be B Corporation Certified, recognized for meeting the highest standards of verified social and environmental performance, transparency, and accountability. Blueland was featured on the Season 11 premiere of Shark Tank, securing an investment by Kevin O’Leary. Blueland is well-funded by top tier venture capital firms as well as notable investors including Gwyneth Paltrow, Justin Timberlake and founders of Sweetgreen, Thrive Market, Honest Company, Rent the Runway, and Bonobos. We’ve been featured across top tier outlets such as the New York Times, Fast Company, TechCrunch, VOGUE, Wall Street Journal, Inc., and more.

Section iconCompany Overview

Headquarters
New York, NY n/a US
Employees
51-200

Section iconFunding & Financials

  • $20M

    Blueland has raised a total of $20M of funding over 3 rounds. Their latest funding round was raised on Feb 16, 2022 in the amount of $20M.

  • $10M

    Blueland's revenue is in the range of $10M

Section iconFunding & Financials

  • $20M

    Blueland has raised a total of $20M of funding over 3 rounds. Their latest funding round was raised on Feb 16, 2022 in the amount of $20M.

  • $10M

    Blueland's revenue is in the range of $10M

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