Insights

Sustainability Leadership Blueland’s strong commitment to environmental sustainability, evidenced by diverting over 1 billion plastic bottles and being a B Corporation, positions it as a trusted brand for eco-conscious consumers. This creates opportunities to expand collaborations with suppliers of sustainable packaging and eco-friendly raw materials.

Innovative Product Pipeline With a focus on proprietary, science-driven products like tablets and refillable solutions, Blueland is poised for ongoing product innovation. Partnering with ingredient providers or technology firms specializing in eco-friendly formulations could drive new product development and market differentiation.

Active Consumer Engagement Blueland's vibrant social media presence and interactive initiatives, such as recycling assistance via Twitter, indicate a highly engaged customer base. Leveraging this engagement can open doorways for targeted marketing collaborations, loyalty programs, or co-branded campaigns.

Funding & Market Position Backed by top-tier VC firms and high-profile investors, along with rapid growth rankings, Blueland is a key player in the direct-to-consumer sustainable products sector. This suggests potential sales opportunities through strategic partnerships, distribution channels, or co-marketing with complementary brands.

Recent Product Expansions Recent launches, such as new dishwashing products and limited-edition collections, demonstrate Blueland’s continuous product diversification. Suppliers of packaging, refill systems, or related cleaning innovations can target Blueland for collaboration to enhance their offering and gain access to an expanding eco-conscious market.

Blueland Tech Stack

Blueland uses 8 technology products and services including cdnjs, Shopify Plus, Google Fonts API, and more. Explore Blueland's tech stack below.

  • cdnjs
    Content Delivery Network
  • Shopify Plus
    E-commerce Platforms
  • Google Fonts API
    Font Scripts
  • Handlebars
    Javascript Frameworks
  • Clipboard.js
    Javascript Libraries
  • Gorgias
    Live Chat
  • Apple Pay
    Payment Processing
  • Attentive
    Personalization

Media & News

Blueland's Email Address Formats

Blueland uses at least 1 format(s):
Blueland Email FormatsExamplePercentage
First@blueland.comJohn@blueland.com
70%
First.Last@blueland.comJohn.Doe@blueland.com
17%
Last@blueland.comDoe@blueland.com
12%
Fir.Last@blueland.comJoh.Doe@blueland.com
1%

Frequently Asked Questions

Where is Blueland's headquarters located?

Minus sign iconPlus sign icon
Blueland's main headquarters is located at New York, NY n/a US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Blueland's official website and social media links?

Minus sign iconPlus sign icon
Blueland's official website is blueland.com and has social profiles on LinkedIn.

What is Blueland's NAICS code?

Minus sign iconPlus sign icon
Blueland's NAICS code is 44-45 - Retail Trade.

How many employees does Blueland have currently?

Minus sign iconPlus sign icon
As of October 2025, Blueland has approximately 102 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Commercial Officer (cco): S. A.Co-Founder & Ceo: S. P. Y.Co-Founder & President: J. A. M.. Explore Blueland's employee directory with LeadIQ.

What industry does Blueland belong to?

Minus sign iconPlus sign icon
Blueland operates in the Retail industry.

What technology does Blueland use?

Minus sign iconPlus sign icon
Blueland's tech stack includes cdnjsShopify PlusGoogle Fonts APIHandlebarsClipboard.jsGorgiasApple PayAttentive.

What is Blueland's email format?

Minus sign iconPlus sign icon
Blueland's email format typically follows the pattern of First@blueland.com. Find more Blueland email formats with LeadIQ.
Blueland

Blueland

RetailNew York, United States51-200 Employees

Blueland is revolutionizing conventional cleaning and personal care products to eliminate the need for single-use plastic packaging, with our reusable, refillable products. We believe that we should be able to have a clean home without sacrificing a clean planet and that sustainable choices can be convenient, effective and affordable. We are a science-driven company with a pipeline of proprietary products that started with our cleaning sprays and hand soap. To date, we’ve already helped divert more than 1 billion single-use plastic bottles from landfills and waterways. 

We were the 2nd fastest growing direct-to-consumer in 2020, and have over 350K Instagram followers. We’re proud to be B Corporation Certified, recognized for meeting the highest standards of verified social and environmental performance, transparency, and accountability. Blueland was featured on the Season 11 premiere of Shark Tank, securing an investment by Kevin O’Leary. Blueland is well-funded by top tier venture capital firms as well as notable investors including Gwyneth Paltrow, Justin Timberlake and founders of Sweetgreen, Thrive Market, Honest Company, Rent the Runway, and Bonobos. We’ve been featured across top tier outlets such as the New York Times, Fast Company, TechCrunch, VOGUE, Wall Street Journal, Inc., and more.

Section iconCompany Overview

Headquarters
New York, NY n/a US
NAICS Code
44-45 - Retail Trade
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Blueland's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Blueland's revenue is estimated to be in the range of $50M$100M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.