BMi Research

Market ResearchGauteng, South Africa51-200 Employees

BMi Research is a mid-sized market research firm based in Johannesburg, Gauteng, South Africa, with more than five decades of experience across the South African market value chain. It operates as a full-service provider, offering services in two primary areas - Consumer Behaviour and Business Insights, and Pricing Intelligence - and maintains a consultative approach to help clients use research to support growth. The company can deliver both tactical and strategic data through reporting platforms, enabling clients to realize the returns on their research investments.

Its work targets organizations seeking market insights to inform decision-making within Africa, with a focus on the South African market context. A notable development in 2023 was the appointment of Dian Kapp as pricing solutions manager, indicating ongoing expansion of its pricing capabilities. Based in Johannesburg, the firm positions itself as a total research solutions partner in Africa.

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