Partnership Opportunities B'nai B'rith International has a history of partnering with organizations like UNESCO and Efshar Project, indicating a willingness to collaborate on projects. This presents an opportunity for partnership-based sales strategies.

Expansion into Spanish Markets With the recent launch of a Spanish version of a report and focus on combating misconceptions about Israel, there is potential to explore sales opportunities by offering services tailored for the Spanish-speaking community.

Executive Team Change The recent hiring of James Altman and Eric Book as senior vice presidents signals a period of organizational change and potential restructuring. Sales professionals can leverage this to introduce new solutions aligned with refreshed leadership strategies.

Advocacy for Human Rights As an organization dedicated to defending human rights and combating anti-Semitism, B'nai B'rith International's mission aligns with values-driven businesses. This presents an opportunity for sales teams to engage in cause-related marketing efforts.

Tech Stack Alignment B'nai B'rith International employs a tech stack including Google Analytics, AWS, and PHP, indicating a tech-savvy approach. Sales representatives can offer tech solutions that align with their existing infrastructure to drive sales.