Insights

Growing Funding Limited revenue visibility but recent CSF of over $546K from 350+ investors suggests strong consumer interest and potential for scaling distribution through new channels and retail partnerships.

Health Focus Product positioning around prebiotics, digestion benefits, and zero preservatives/zero artificial flavours provides a differentiator for wellness retailers, gut-health segments, and functional beverage buyers.

Sustainability Edge All natural, vegan, gluten-free, non-GMO attributes align with sustainability-minded retailers and consumers, enabling co-marketing with clean label and plant-based brands.

Tech enabled Tech stack including Shopify, iCIMS, and marketing platforms (Klaviyo, Mautic, Mailchimp) indicates readiness for direct-to-consumer growth and scalable e-commerce campaigns; leverage for DTC partnerships and loyalty programs.

Growth Opportunities Small company footprint (51–200 employees) and recent financing imply agility; target expansion into retailers seeking niche, better-for-you beverages, plus white-glove introductions to nutrition stores, gym/fitness channels, and health-focused supermarkets.

Similar companies to bobby

bobby Tech Stack

bobby uses 8 technology products and services including iCIMS, Shopify, Google Workspace, and more. Explore bobby's tech stack below.

bobby's Email Address Formats

bobby uses at least 1 email format:
bobby Email FormatsExamplePercentage
First@drinkbobby.comJohn@drinkbobby.com
100%

Frequently Asked Questions

What is bobby's official website and social media links?

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bobby's official website is drinkbobby.com and has social profiles on LinkedIn.

How much revenue does bobby generate?

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As of October 2026, bobby's annual revenue is estimated to be <$1M.

What is bobby's NAICS code?

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bobby's NAICS code is 722 - Food Services and Drinking Places.

How many employees does bobby have currently?

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As of October 2026, bobby has approximately 88 employees across 6 continents, including Oceania, North America and Asia. Key team members include Chief Executive Officer And Presdient: B. R., Managing Director & Founder: K. J. and Owner: D. H. Explore bobby's employee directory with LeadIQ.

What industry does bobby belong to?

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bobby operates in the Food and Beverage Services industry.

What technology does bobby use?

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bobby's tech stack includes iCIMS, Shopify, Google Workspace, Mailchimp, Klaviyo, Mautic, Apple Pay and Piwik PRO Core.

What is bobby's email format?

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bobby's email format typically follows the pattern of First@drinkbobby.com. Find more bobby email formats with LeadIQ.

How much funding has bobby raised to date?

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As of October 2026, bobby has raised $385K in funding. The last funding round occurred on Apr 09, 2026.

When was bobby founded?

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bobby was founded in 2021.
bobby logo

bobby

Food and Beverage ServicesTasmania, Australia51-200 Employees

bobby is a mid-sized Australian company in the food and beverage services industry that develops a soft drink formulated with prebiotics. The beverage aims to support digestion and gut health while delivering full-flavored, thirst-quenching taste. It emphasizes natural ingredients and is described as low in sugar and calories, with no preservatives or artificial flavours, and it is vegan, gluten-free, and Non-GMO. Based in Cremorne, Tasmania, the company targets consumers seeking healthier non-alcoholic options and gut-friendly beverages. It operates in the broader beverage market, identifying a niche that combines prebiotic benefits with everyday refreshment and plant-based ingredients.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Founded
2021
Employees
51-200

Section iconFunding & Financials

  • $385K

    bobby has raised a total of $385K of funding over 1 rounds. Their latest funding round was raised on Apr 09, 2026 as an Equity Crowdfunding.

  • <$1M

    bobby's revenue is estimated to be in the range of <$1M

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