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Insights

Sustainability Focus Boden recently launched a sustainable clothing collection, showcasing a commitment to eco-friendly fashion. This aligns with the growing consumer demand for environmentally conscious products, presenting a sales opportunity to emphasize Boden's sustainability efforts to attract eco-conscious customers.

Partnership Opportunities By partnering with reputable organizations like the Prince's Trust and Williamson Tea, Boden has demonstrated a focus on social responsibility and community engagement. Leveraging these partnerships in marketing and sales strategies can create opportunities to appeal to socially conscious consumers who value brands with a purpose.

Expansion Potential With a global customer base of over 1.7 million and operations in multiple locations including the UK, US, and beyond, Boden has a solid foundation for international expansion. Identifying key markets where the Boden brand resonates can lead to strategic sales initiatives to grow market share and reach new customers.

Tech Integration Advantage Utilizing a diverse tech stack that includes Alteryx, Google Analytics, and WhatsApp among others, Boden demonstrates a commitment to innovation and customer engagement. Leveraging these technologies to personalize customer experiences, optimize marketing campaigns, and streamline sales processes can give Boden a competitive edge in the digital retail landscape.

Competitive Positioning While competing with established brands like L.L.Bean and Tommy Hilfiger, Boden's emphasis on stylish, ethical, and inclusive fashion sets it apart in the market. Highlighting these unique brand values in sales pitches and marketing communications can differentiate Boden from competitors and appeal to customers seeking authenticity and individuality.

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Boden Tech Stack

Boden uses 8 technology products and services including Alteryx, Google Analytics, NoSQL, and more. Explore Boden's tech stack below.

  • Alteryx
    Advanced Analytics And Data Science
  • Google Analytics
    Analytics
  • NoSQL
    Database
  • Twitter Emoji (Twemoji)
    Font Scripts
  • Lightbox
    Javascript Libraries
  • Cheetah Digital
    Marketing Automation
  • Microsoft
    Miscellaneous
  • WhatsApp
    Social Sharing

Boden's Email Address Formats

Boden uses at least 1 format(s):
Boden Email FormatsExamplePercentage
FLast@boden.co.ukJDoe@boden.co.uk
66%
First.Last@boden.co.ukJohn.Doe@boden.co.uk
28%
Last@boden.co.ukDoe@boden.co.uk
5%
FirstLast@boden.co.ukJohnDoe@boden.co.uk
1%

Frequently Asked Questions

Where is Boden's headquarters located?

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Boden's main headquarters is located at GB. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Boden's phone number?

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You can contact Boden's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Boden's stock symbol?

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Boden is a publicly traded company; the company's stock symbol is N/A.

What is Boden's official website and social media links?

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Boden's official website is boden.co.uk and has social profiles on LinkedIn.

How much revenue does Boden generate?

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As of September 2024, Boden's annual revenue reached $750M.

What is Boden's NAICS code?

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Boden's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Boden have currently?

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As of September 2024, Boden has approximately 1K employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Commercial Officer: K. D. M.Chief Marketing Officer: M. H.Chief Financial Officer: S. F.. Explore Boden's employee directory with LeadIQ.

What industry does Boden belong to?

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Boden operates in the Retail Apparel and Fashion industry.

What technology does Boden use?

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Boden's tech stack includes AlteryxGoogle AnalyticsNoSQLTwitter Emoji (Twemoji)LightboxCheetah DigitalMicrosoftWhatsApp.

What is Boden's email format?

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Boden's email format typically follows the pattern of . Find more Boden email formats with LeadIQ.

When was Boden founded?

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Boden was founded in 1991.
Boden

Boden

Retail Apparel and FashionUnited Kingdom1001-5000 Employees

It started with a shirt. Well, eight to be precise. In 1991 when Johnnie couldn’t find a ‘just right’ shirt, he crafted them himself from his kitchen table. Years later and he’s fronting a major British clothing brand with a turnover of £350 million. It took hard work, determination – countless cups of tea – and brand values that we still champion today; stylish, grounded, uplifting.

We’ve now outgrown Johnnie’s kitchen and are based at the significantly larger Boden House in West London. We’ve got a gigantic warehouse in Leicester, an office in a trendy part of Boston and a warehouse in Pittston, Pennsylvania

Together we might put a spring in the step of over 1.7 million customers worldwide and a team of over 900 who take that joy and weave it into our colourful clothing.

Stylist, grounded and uplifting ... these values live through everything we do at Boden. Without the collaboration, honesty and friendship between our teams, we wouldn’t be where we are today. 

We curate a world of beauty that’s ethical, inclusive – and importantly – good fun. 

We inspire you to live your best life.

We are Boden.

Section iconCompany Overview

Headquarters
GB
Phone number
Stock Symbol
N/A
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1991
Employees
1001-5000

Section iconFunding & Financials

  • $100M$1B

    Boden's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Boden's revenue is in the range of $100M$1B

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