Affordable coverage Position as a provider of cost-efficient health insurance solutions with deep carrier knowledge to help Boost Health Insurance clients reduce premiums while maintaining strong coverage.

Brokerage expertise Leverage their veteran industry background and carrier relationships to offer tailored plans, creating opportunities to upsell advisory services and cross-sell to businesses seeking customized coverage.

SMB focus Target mid-market to small enterprise clients (given employee count 11-50) with scalable health plan options and admin tools, presenting Boost as a partner for growth and benefits optimization.

Tech modernization Highlight opportunities to modernize benefits administration by integrating with common platforms (Office 365, web forms) and updating legacy tech (JQuery, Windows Server) to improve user experience and efficiency.

Growth signals With revenue in the mid-range and active funding interest, pursue partnerships or reseller arrangements with larger insurers or benefit management firms to expand reach and validate market demand.