Cruise Retail Explore partnerships with luxury cruise retailers and duty-free operators to place Borghese skincare at sea, leveraging the Jun 2 2026 cruise retail launch to expand distribution to high-end travelers.

Strategic POS Target premium retail channels and department store collaborations given Borghese's heritage and recent launches, focusing on upscale experiences like spa counters, pop-ups, and fashion week activations.

New Product Upsell Leverage the Fango Purificante Purifying Mud launch to cross-sell with flagship masks and spa treatments, creating bundle offers for travel-size kits appealing to luxury skincare enthusiasts.

Brand Partnerships Replicate past collaborations with beauty and accessory brands by pursuing co-branded campaigns or limited editions with high-end retailers and lifestyle brands to broaden visibility.

Digital Acquisition Capitalize on existing tech stack (Amplitude, Klaviyo, Mailchimp, BigCommerce) to optimize omnichannel campaigns, retarget luxury skincare in markets with rising premium consumer demand and constrained competition.