Diverse Product Portfolio Bormioli Rocco offers a diverse product portfolio including glassware collections for the table, food service industry, and glass bricks for interior/exterior design. This variety provides sales opportunities across different sectors and customer segments.
Established International Presence With three factories, two decoration facilities, five sales subsidiaries, and flagship stores, Bormioli Rocco has established a strong international presence. This global reach opens up sales opportunities in multiple regions and markets.
Merger with Bormioli Luigi Corp. The recent merger with Luigi Bormioli Corp. aimed to enhance agility, flexibility, and profitability. Leveraging this merger, sales professionals can explore cross-selling opportunities and provide integrated solutions to customers.
Long History and Industry Reputation Bormioli Rocco, with a history dating back to 1825, holds a significant position in the glass industry. This long legacy and reputation as an industry reference point can be leveraged by sales teams to build credibility and secure deals.
Digital Presence and Technology Stack Bormioli Rocco utilizes a tech stack that includes WordPress, WooCommerce, and social media platforms like Facebook. Leveraging their digital presence and technology tools, sales professionals can engage with customers, drive online sales, and stay competitive in the market.