Insights

Military & First Responders Support Born Primitive’s strong affiliation with military, firefighters, police, and first responders presents opportunities to develop tailored marketing campaigns and exclusive product lines that resonate with these communities, leveraging their brand loyalty and sense of purpose.

Expansion into Footwear The recent launch of the Savage 1 Training Shoe indicates a strategic move into performance footwear, opening avenues for partnering with sports retailers, fitness centers, and outdoor gear stores to expand sales channels.

Charitable Branding Collaborations Partnerships with charitable organizations like 555 Fitness and Drinko2 showcase a social responsibility angle that can be further leveraged to attract consumers seeking brands with purpose-driven initiatives, potentially boosting loyalty and sales.

Product Diversification With a diverse product range from athletic wear to outdoor and tactical gear, Born Primitive can cross-sell to existing customers and enter new markets such as outdoor recreation, tactical training, and fitness enthusiasts.

Growth through Brand Launches Recent launches like the Campfire Collection and new performance gear demonstrate the company's ongoing product innovation, presenting opportunities to upsell to existing customers and attract new segments aligned with outdoor and active lifestyles.

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Born Primitive Tech Stack

Born Primitive uses 8 technology products and services including Prebid, Unpkg, Twemoji, and more. Explore Born Primitive's tech stack below.

  • Prebid
    Advertising
  • Unpkg
    Content Delivery Network
  • Twemoji
    Font Scripts
  • Choices
    Javascript Libraries
  • VISA
    Miscellaneous
  • Microsoft
    Miscellaneous
  • Google Pay
    Payment Processing
  • Priority Hints
    Performance

Born Primitive's Email Address Formats

Born Primitive uses at least 1 format(s):
Born Primitive Email FormatsExamplePercentage
FLast@bornprimitive.comJDoe@bornprimitive.com
56%
First@bornprimitive.comJohn@bornprimitive.com
27%
First.Last@bornprimitive.comJohn.Doe@bornprimitive.com
16%
FirstLast@bornprimitive.comJohnDoe@bornprimitive.com
1%

Frequently Asked Questions

Where is Born Primitive's headquarters located?

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Born Primitive's main headquarters is located at 1632 Virginia Beach Boulevard Virginia Beach, Virginia 23454 United States. The company has employees across 3 continents, including North AmericaAfricaAsia.

What is Born Primitive's official website and social media links?

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Born Primitive's official website is bornprimitive.com and has social profiles on LinkedIn.

What is Born Primitive's NAICS code?

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Born Primitive's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Born Primitive have currently?

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As of June 2026, Born Primitive has approximately 77 employees across 3 continents, including North AmericaAfricaAsia. Key team members include Chief Financial Officer: C. D.Chief Of Staff: M. R.Vice President Of Product: M. H.. Explore Born Primitive's employee directory with LeadIQ.

What industry does Born Primitive belong to?

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Born Primitive operates in the Retail Apparel and Fashion industry.

What technology does Born Primitive use?

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Born Primitive's tech stack includes PrebidUnpkgTwemojiChoicesVISAMicrosoftGoogle PayPriority Hints.

What is Born Primitive's email format?

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Born Primitive's email format typically follows the pattern of FLast@bornprimitive.com. Find more Born Primitive email formats with LeadIQ.

When was Born Primitive founded?

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Born Primitive was founded in 2014.

Born Primitive

Retail Apparel and FashionVirginia, United States51-200 Employees

Born Primitive is a mid-sized retail apparel and fashion brand based in Virginia Beach, Virginia. The company offers a range of products from performance athletic and athleisure wear to outdoor and tactical gear, and has expanded into the footwear space with the Savage 1 Training Shoe. It is owned and operated by an active-duty military family and maintains a focus on supporting service members and first responders, alongside charitable partners such as the Navy SEAL Foundation and 555 Fitness, including recognition of those who have sacrificed in service. 

The business positions itself in the global apparel market, combining athletic, outdoor, and tactical offerings for a diverse customer base that includes military and outdoor enthusiasts. In 2026, Born Primitive announced the departure of a branding partner, marking a notable recent development for the company.

Section iconCompany Overview

Headquarters
1632 Virginia Beach Boulevard Virginia Beach, Virginia 23454 United States
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Born Primitive's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Born Primitive's revenue is estimated to be in the range of $25M$50M

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