Insights

Luxury Brand Presence Borusan Otomotiv represents premium automotive brands (BMW, MINI, BMW Motorrad, Land Rover, Jaguar) and has a strong showroom and service network. This creates cross-sell opportunities for high-margin parts, accessories, and certified pre-owned programs to existing luxury brand customers.

Expansion Momentum Recent facility expansion in Ataşehir signals ongoing growth and raised capacity for new car sales, service, and after-sales offerings. Leverage this by targeting nearby fleets, corporate accounts, and regional marketing bursts to capture incremental sales.

Digital Transformation Launch of BorusanNext.com.tr for used cars and ongoing tech stack adoption (Power BI, BigQuery, SAP, Mixpanel) indicate a data-driven, omnichannel sales approach. Opportunity to optimize digital lead nurturing, remarketing, and inventory monetization across channels.

Electric Vehicle Enablement ChargeIQ mobile app launched for EV users positions Borusan Otomotiv as an EV-friendly dealer. Potential for expanded EV service packages, charging partnerships, and cross-sell of EV accessories, maintenance plans, and battery services.

Strategic Growth Targets Interest in acquiring Carvak and a strong revenue range places Borusan Otomotiv as a scalable platform for dealership partnerships, fleet programs, and financing solutions. Propose fleet optimization, corporate sales, and value-added services to accelerate growth.

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Borusan Otomotiv Tech Stack

Borusan Otomotiv uses 8 technology products and services including Facebook Ads, Mixpanel, Power BI, and more. Explore Borusan Otomotiv's tech stack below.

Media & News

Borusan Otomotiv's Email Address Formats

Borusan Otomotiv uses at least 2 email formats:
Borusan Otomotiv Email FormatsExamplePercentage
First.Last@borusanotomotiv.comJohn.Doe@borusanotomotiv.com
98%
First.Middle@borusanotomotiv.comJohn.Michael@borusanotomotiv.com
2%

Frequently Asked Questions

What is Borusan Otomotiv's phone number?

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You can contact Borusan Otomotiv's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Borusan Otomotiv's official website and social media links?

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Borusan Otomotiv's official website is borusanotomotiv.com and has social profiles on LinkedIn.

How much revenue does Borusan Otomotiv generate?

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As of August 2026, Borusan Otomotiv's annual revenue is estimated to be $1B - $10B.

What is Borusan Otomotiv's SIC code and NAICS code?

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Borusan Otomotiv's SIC code is 4899 - Communications Services, Not Elsewhere Classified and NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Borusan Otomotiv have currently?

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As of August 2026, Borusan Otomotiv has approximately 1.4K employees across 3 continents, including Asia, Europe and North America. Key team members include Ceo - İcra Kurulu Başkanı: H. T., Chief Digital Officer (cdo): G. Y. and Chief Financial Officer: C. T. Explore Borusan Otomotiv's employee directory with LeadIQ.

What industry does Borusan Otomotiv belong to?

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Borusan Otomotiv operates in the Motor Vehicle Manufacturing industry.

What technology does Borusan Otomotiv use?

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Borusan Otomotiv's tech stack includes Facebook Ads, Mixpanel, Power BI, GitHub, SAP, Google BigQuery, Firebase and Adobe Creative Suite.

What is Borusan Otomotiv's email format?

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Borusan Otomotiv's email format typically follows the pattern of First.Last@borusanotomotiv.com. Find more Borusan Otomotiv email formats with LeadIQ.

When was Borusan Otomotiv founded?

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Borusan Otomotiv was founded in 1984.
Borusan Otomotiv logo

Borusan Otomotiv

Motor Vehicle ManufacturingIstanbul, Turkey1001-5000 Employees

Borusan Otomotiv is a motor vehicle manufacturing and distribution group based in Istanbul, Turkey. Originating in 1984 as a BMW distributor with a small team, the company has grown into a multi-brand automotive organization that encompasses import, distribution, service, marketing, and leasing activities for a range of premium brands including BMW, MINI, BMW Motorrad, Land Rover, and Jaguar. Its operations are organized through several wholly owned subsidiaries, and the group emphasizes technology, quality standards, customer focus, and social responsibility, positioning itself as a leading player in Turkey’s automotive sector.

The group serves a broad franchise network and a sizable workforce across its facilities and authorized service centers, reflecting an established presence in the Turkish market. Recent developments include expanding its facilities in Istanbul and launching an online platform for buying and selling used cars, indicating continued investments in capacity and digital services while maintaining its traditional dealership and service footprint.

Section iconCompany Overview

Phone number
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1984
Employees
1001-5000

Section iconFunding & Financials

  • $1B - $10B

    Borusan Otomotiv's revenue is estimated to be in the range of $1B - $10B

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