Market Expansion Bourbon Hotéis & Resorts has been actively expanding its portfolio with new hotel units across Brazil and neighboring countries, indicating a strong growth trajectory and potential demand for supporting infrastructure, management services, or technology solutions to streamline operations and enhance guest experiences.

Diverse Portfolio The company operates a wide range of hotel categories including Resorts, Convention Hotels, Business Hotels, and Residence properties, offering opportunities to customize and tailor sales pitches to different segments such as leisure travelers, corporate clients, and event organizers.

Technology Adoption Bourbon utilizes various digital tools such as AppNexus, Facebook Pixel, and Hotjar, suggesting an openness to digital marketing and analytics solutions, which could facilitate targeted advertising, customer insights, and engagement strategies for potential vendors.

Regional Presence With 14 operational units in key cities across Brazil and neighboring countries, there is a significant regional footprint, offering opportunities for sales in local supply chains, regional service providers, or compliance and operational support tailored to Latin American markets.

Financial Growth Generating revenues between $100 million and $250 million, Bourbon presents a substantial market size that indicates capacity for scalable partnerships in areas such as revenue management systems, guest experience enhancement, or hospitality technology upgrades to support its growth.