Expansion into new markets Bovis Homes has recently launched multiple housing developments, indicating a focus on expanding into new markets and regions. This presents an opportunity for sales teams to explore and target these emerging locations and capitalize on the growth potential.
Recognition and awards The consistent recognition and awards received by Bovis Homes, such as the NHBC Seal of Excellence, showcase a commitment to quality and excellence in construction. Leveraging these accolades can enhance the company's reputation in the industry, potentially attracting more discerning buyers seeking premium properties.
Tech-driven approach With a robust tech stack that includes SAP, Microsoft, and YouTube among others, Bovis Homes demonstrates a tech-driven approach to construction and marketing. Sales teams can leverage these technologies to enhance customer experiences, showcase properties virtually, and streamline sales processes for increased efficiency.
Diverse portfolio Bovis Homes offers a diverse portfolio of homes ranging from apartments to large family houses, accommodating various buyer preferences. Sales teams can capitalize on this diverse range by tailoring their pitches to match the needs and desires of different customer segments, leading to increased sales opportunities.
Strategic marketing hires The strategic hiring of Carina as a marketing manager showcases Bovis Homes' focus on strengthening its marketing efforts. Sales development representatives can collaborate closely with the marketing team to align sales strategies with marketing campaigns, ensuring a cohesive approach that resonates with target audiences and drives sales growth.