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Insights

Luxury Accessories Brand BOYY is a luxury accessories brand known for its individualistic and gender-blurring approach, setting it apart in the retail apparel and fashion industry. This unique positioning can be leveraged to target customers seeking luxury pieces with a distinctive edge.

Global Recognition With international recognition for bold designs and superior craftsmanship, BOYY has the potential to attract a global customer base. Sales development representatives can capitalize on the brand's global appeal to expand market reach.

New Collection Launch The recent launch of the Index collection presents a fresh opportunity for sales growth. Highlighting the new collection's support for creatives can resonate with customers looking for innovative and unique fashion pieces.

Tech-Driven Operations Utilizing advanced technologies like Facebook Pixel, Shopify, and Apple Pay, BOYY demonstrates a commitment to enhancing the shopping experience. Sales professionals can leverage this tech integration to provide seamless transactions for customers.

Competitive Positioning BOYY's distinct brand identity and craftsmanship differentiate it from similar luxury brands. Sales development teams can emphasize these unique selling points to position BOYY favorably against competitors, attracting customers seeking exclusive and high-quality accessories.

Similar companies to BOYY

BOYY Tech Stack

BOYY uses 8 technology products and services including Facebook Pixel, Amplitude, Shopify, and more. Explore BOYY's tech stack below.

Facebook Pixel
Analytics
Amplitude
Analytics
Shopify
E-commerce
Open Graph
Miscellaneous
Apple Pay
Payment Processing
WhatsApp
Social Sharing
UPS
Transportation And Fleet Management
Tailwind CSS
UI Frameworks

Media & News

Boyy Co. launches Index collection.
BOYY, the brainchild of husband and wife duo Wannasiri Kongman and Jesse Dorsey, just released its new Index collection, designed to support a new generation of creatives and further the design vision of its founders.
Sep 25, 2023 | ca.movies.yahoo.com

BOYY's Email Address Formats

BOYY uses at least 2 format(s):

BOYY Email Formats	Example	Percentage
First@boyybag.com	John@boyybag.com	52%
First.L@boyybag.com	John.D@boyybag.com	39%
First.Last@boyybag.com	John.Doe@boyybag.com	9%
First@boyy.com	John@boyy.com	67%
First.L@boyy.com	John.D@boyy.com	33%

Frequently Asked Questions

Where is BOYY's headquarters located?

BOYY's main headquarters is located at Via San Vittore, 8 Milan, Lombardy 20123 IT. The company has employees across 4 continents, including AsiaEuropeNorth America.

What is BOYY's official website and social media links?

BOYY's official website is boyy.com and has social profiles on LinkedIn.

How much revenue does BOYY generate?

As of June 2024, BOYY's annual revenue reached $3.8M.

What is BOYY's NAICS code?

BOYY's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does BOYY have currently?

As of June 2024, BOYY has approximately 63 employees across 4 continents, including AsiaEuropeNorth America. Key team members include Head Of International Sales: A. D.Head Of Eu Retail And Special Projects: F. P.Ceo/Designer: J. D.. Explore BOYY's employee directory with LeadIQ.

What industry does BOYY belong to?

BOYY operates in the Retail Apparel and Fashion industry.

What technology does BOYY use?

BOYY's tech stack includes Facebook PixelAmplitudeShopifyOpen GraphApple PayWhatsAppUPSTailwind CSS.

What is BOYY's email format?

BOYY's email format typically follows the pattern of . Find more BOYY email formats with LeadIQ.

When was BOYY founded?

BOYY was founded in 2006.

BOYY

BOYY

Retail Apparel and FashionLombardy, Italy51-200 Employees

Founded in New York City by partners Jesse Dorsey and Wannasiri Kongman, BOYY is a luxury accessories brand based between Bangkok and Milan. Since its inception in 2006, BOYY (a play on Kongman’s nickname “boy” and a distinctive “YY” to symbolize the collaboration of the two designers behind the brand) has garnered international recognition for its distinctly individualistic, gender-blurring approach and worldly sensibility. Merging playful, inspired designs with superior craftsmanship and high-quality materials sourced from Italy, BOYY’s bold and unwavering sense of identity sets it apart from its contemporaries. Each collection presents fresh variations on a distinctive stylistic through-line, reimagining luxury in a way that is at once inventive and timeless.

BOYY is privately held, with offices in Milan and Bangkok.

Company Overview

Headquarters: Via San Vittore, 8 Milan, Lombardy 20123 IT
Website: boyy.com
NAICS Code: 448 - Clothing and Clothing Accessories Stores
Founded: 2006
Employees: 51-200

Media & News

Boyy Co. launches Index collection.
Sep 25, 2023 | ca.movies.yahoo.com

Funding & Financials

$10M
BOYY's revenue is in the range of $10M

Funding & Financials

$10M
BOYY's revenue is in the range of $10M

Company Leadership

A. D.
Head Of International Sales
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F. P.
Head Of Eu Retail And Special Projects
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J. D.
Ceo/Designer
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J. F.
Director Of Business Development
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P. L.
Managing Director - Italy
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Employee Directory

V. T.
Global Communication & Marketing Director
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M. B.
Senior Accountant
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M. C. T.
Marketing And Public Relations Specialist
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P. V.
Product Design Intern
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