Insights

Brand Growth Linjer is a fast-growing 100% YoY jewelry brand with 8 figures in revenue and a strong DTC track record, presenting a ready-made audience for premium jewelry collaborations, wholesale opportunities, or cross-brand marketing engagements.

Sustainable Push The Eco-Luxe collection signals a commitment to sustainable materials and eco-conscious luxury, creating opportunities to propose certified responsible sourcing partnerships, recycled-metal programs, or sustainable packaging collaborations.

Luxury Accessibility With high-profile press and celebrity wear, Linjer combines luxury appeal with accessible pricing, suggesting potential for limited-edition co-branded capsules, influencer co-creation drops, or retail partnerships that leverage prestige without gatekeeping.

Tech-Driven A tech stack spanning Shopify, Klaviyo, Optimizely and analytics tools indicates readiness for performance marketing, CRM-driven campaigns, and data-backed product personalization collaborations or tech-enabled loyalty programs.

Global Expertise Founders and team bring experience from Lazada, McKinsey, JP Morgan, and top e-commerce conferences, implying strong capabilities for strategic partnerships, private equity-backed expansion, or international wholesale programs to scale distribution.

Similar companies to Linjer

Linjer Tech Stack

Linjer uses 8 technology products and services including Optimizely, Criteo, Microsoft Clarity, and more. Explore Linjer's tech stack below.

Linjer's Email Address Formats

Linjer uses at least 4 email formats:
Linjer Email FormatsExamplePercentage
First@linjer.coJohn@linjer.co
78%
Last@linjer.coDoe@linjer.co
11%
FirstLast@linjer.coJohnDoe@linjer.co
5%
FLast@linjer.coJDoe@linjer.co
6%

Frequently Asked Questions

What is Linjer's official website and social media links?

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Linjer's official website is linjer.co and has social profiles on LinkedIn.

How much revenue does Linjer generate?

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As of August 2026, Linjer's annual revenue is estimated to be $1B - $10B.

What is Linjer's SIC code and NAICS code?

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Linjer's SIC code is 2323 - Men's and Boys' Neckwear and NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does Linjer have currently?

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As of August 2026, Linjer has approximately 35 employees across 4 continents, including Asia, Europe and North America. Key team members include Head Of Community: N. W., Head Of Customer Service E-Commerce: N. M. and Co-Founder And Ceo - We're Hiring!: J. C. Explore Linjer's employee directory with LeadIQ.

What industry does Linjer belong to?

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Linjer operates in the Retail Luxury Goods and Jewelry industry.

What technology does Linjer use?

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Linjer's tech stack includes Optimizely, Criteo, Microsoft Clarity, Shopify, Google Workspace, Klaviyo, Apple Pay and Adobe Creative Suite.

What is Linjer's email format?

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Linjer's email format typically follows the pattern of First@linjer.co. Find more Linjer email formats with LeadIQ.

When was Linjer founded?

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Linjer was founded in 2014.
Linjer logo

Linjer

Retail Luxury Goods and JewelryHong Kong Island, Hong Kong11-50 Employees

Linjer is a Hong Kong-based retailer in the retail luxury goods and jewelry industry. It was founded in 2014 by Jennifer Chong and Roman Khan, who started the brand in their living room with $20,000 in savings and later expanded into a direct-to-consumer model. The company focuses on selling fine jewelry from its base in Sheung Wan on Hong Kong Island and employs 11 to 50 people. Team members have experience at Lazada, McKinsey, Oliver Wyman, Block (formerly Square), and JP Morgan, and the founders are recognized for modern consumer brand-building; the company emphasizes meritocracy, humility, and agility. The founders also formed Peak21, a private equity group focused on the DTC space, and their portfolio reportedly generates over $200 million in annual revenue and includes brands such as Raycon and Nutrition Kitchen.

Section iconCompany Overview

Website
linjer.co
SIC Code
2323 - Men's and Boys' Neckwear
NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
2014
Employees
11-50

Section iconFunding & Financials

  • $1B - $10B

    Linjer's revenue is estimated to be in the range of $1B - $10B

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