Local News Reach Target local businesses and regional advertisers with the Bozeman Daily Chronicle’s established daily readership in Bozeman and Gallatin Valley. Leverage the newspaper’s status as the record for the community to position ad packages and sponsored content that align with local events and community initiatives.

Digital Ad Capabilities Capitalize on the existing tech stack including Smart AdServer, Facebook Pixel, Nativo, Firebase and other ad tech integrations to offer programmatic and targeted digital advertising solutions. Propose bundled packages combining print presence with targeted display, social, and native advertising to maximize reach.

Audience Diversification With 51-200 employees and a history of expanding staff roles (agriculture reporter, sports editor, newsroom leadership), present opportunities for sponsored content, expert columns, and niche newsletters that align with local industries such as agriculture, education, health, and community events.

Community Partnerships Leverage recent collaboration news with Montana State University and local health and Indigenous initiatives to propose co-branded events, educational series, and grant-funded or sponsored programs that extend the Chronicle’s community presence while generating sponsorship revenue.

Revenue Growth Potential With reported revenue in the 10M-25M range and ongoing regional partnerships, propose tiered advertising and content marketing packages, performance-based digital campaigns, and long-term retainer relationships to stabilize and grow ad revenue through multi-channel offerings.