Cybersecurity focus Target mid-market clients seeking proactive cybersecurity risk management and tailored IT services, emphasizing managed IT, cloud services, and continuous protection to reduce risk and downtime.

Small team leverage Position B&R Computers as a specialized cybersecurity and IT services partner that can rapidly deliver personalized support, making them appealing to small to mid-size businesses needing hands-on, responsive service.

Cloud-first offering Highlight cloud IT services powered by AWS and mixed MSP capabilities to attract businesses looking to migrate or optimize cloud workloads with security and compliance considerations.

Digital presence leverage Capitalize on the existing tech stack and digital marketing tools (Calendly, Wix/WordPress, Mailchimp) to offer streamlined onboarding, automated communications, and scalable client engagement.

Revenue growth targets Develop cross-sell and upsell plays around cybersecurity protections, continuous monitoring, and managed services for existing clients while pursuing new logos in the IT services and risk management space.