Brainshark (Bigtincan Readiness) Email Format

Software DevelopmentMassachusetts, United States11-50 Employees

Brainshark is now officially part of Showpad, a software company based in Waltham, Massachusetts. Showpad targets industrial organizations, including manufacturing, consumer packaged goods, and medical devices, with a platform that unifies content management, sales readiness, buyer engagement, and revenue intelligence into a single system of execution. The system is AI-native and designed to automate workflows and scale effective sales behaviors across customer interactions.

Showpad serves more than 2,000 global organizations, including customers in manufacturing (Mitsubishi, 3M, Siemens), consumer packaged goods (Unilever, PepsiCo, Clorox), healthcare (Johnson & Johnson, BD, Abbott), and enterprise technology (IBM, OpenText). It has been recognized as a Leader by Gartner, Forrester, IDC, and Aragon, and in April 2026 Showpad announced the launch of its AI-native revenue effectiveness platform.

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