Brand Activation Consulting Employee Directory
Advertising ServicesPennsylvania, United States2-10 Employees
Brand Activation Consulting, known as BAC, is a Philadelphia-based advertising services firm operating as a full-service agency for brands. It supports a brand through strategy, creative development, deal acquisition, and marketing and retail sell-in management. The firm has a small team, suggesting a boutique, client-focused operation. Within the advertising services landscape, BAC positions itself to help brands activate and manage licensing opportunities and partnerships. In May 2025, the company announced the appointment of Lindsay Martinez as senior vice president of licensing, reflecting an emphasis on licensing programs.